Skip to main content
  1. Market Insights
  2. Advertising and media
  3. Sports

Cricket - Spain

Spain
  • Revenue in the Cricket market is projected to reach US$2.72m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 0.52%, resulting in a projected market volume of US$2.80m by 2029.
  • In global comparison, most revenue will be generated India (US$2.27bn in 2024).
  • The average revenue per user (ARPU) in the Cricket market is projected to amount to US$8.81 in 2024.
  • In the Cricket market, the number of users is expected to amount to 296.5k users by 2029.
  • User penetration in the Cricket market will be at 0.7% in 2024.

Definition:

The Cricket Market encompasses various aspects of the sport, including media coverage and ticket sales, catering to the immense global fanbase of cricket. It encompasses platforms and channels dedicated to delivering news, analysis, and entertainment related to cricket events worldwide, as well as the sale of tickets for live cricket matches.

Structure:

  • Cricket Media: This component includes revenues from television and online streaming rights for cricket matches, providing fans with access to live coverage and analysis.
  • Cricket Ticket Sales: This component comprises revenues from the sale of tickets for cricket matches held in stadiums, online ticketing platforms facilitating ticket purchases, and season ticket packages.
  • Additional information:

    Key metrics within the Cricket Market include revenues, users, ticket sales volumes, and merchandise sales volumes. Revenue streams primarily come from advertising, subscription fees, ticket sales, merchandise sales, and sponsorship deals. Data on broadcasting rights, online viewership, ticketing platforms, popular merchandise items, and fan preferences are essential for understanding market dynamics. Key players in the Cricket Market include broadcasting networks, cricket teams, sports apparel brands, ticketing agencies, and online marketplaces.

    For more detailed insights, refer to the additional information provided next to the respective data points.

In-Scope

  • Ticket sales from games, such as league games
  • Revenue from merchandise, such as jerseys
  • Revenue from media rights, such as TV broadcasting

Out-Of-Scope

  • Revenue from player transfers, such as transfer fees
  • Tickets sold on the secondary market, such as on eBay
  • Revenue from licensing or sponsorship, such as from logos
Sports: market data & analysis - Cover

Market Insights report

Sports: market data & analysis

Study Details

    Revenue

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Cricket market in Spain has seen a slight decline, indicating a slow growth rate. Factors such as limited media coverage and a lack of popularity among younger generations may be impacting this. Nonetheless, the convenience of digital ticket sales and the increased health awareness among consumers could potentially lead to a growth in the overall market.

    Customer preferences:
    There has been a notable increase in the demand for recreational and amateur cricket leagues in Spain as consumers continue to prioritize outdoor activities and social engagement. This trend is also reflected in the rising popularity of local cricket clubs and online communities dedicated to the sport. With a growing interest in wellness and physical activity, the Cricket Market within the Sports Market has responded by introducing programs focused on introducing the sport to diverse demographics, including women, children, and the elderly, contributing to an overall growth in participation.

    Trends in the market:
    In Spain, the Cricket market is experiencing a steady growth, with more people showing interest in the sport and more facilities being built to accommodate the growing demand. This trend is expected to continue, as the Spanish national team has been making strides in international competitions and generating more interest in the sport. This is significant not only for the cricket industry, but also for the overall Sports market in Spain, as it diversifies the offerings for sports fans. Potential implications could include increased investment in cricket infrastructure and sponsorships, as well as more opportunities for local players to compete internationally. Furthermore, with the rise of digital platforms, there is also potential for the integration of technology to enhance the viewing and participation experience for fans and players alike.

    Local special circumstances:
    In Spain, the Cricket Market has been growing steadily in recent years due to the countrys strong cultural ties to the sport. The warm climate and accessible stadium locations make it an ideal location for hosting major cricket events. Additionally, Spains diverse population, including a large expat community from cricket-playing countries, has driven the demand for local cricket leagues and facilities. The regulatory framework is also supportive, with government initiatives promoting the development of the sport at the grassroots level. This unique combination of factors has contributed to the growing popularity and success of the Cricket Market in Spain.

    Underlying macroeconomic factors:
    In Spain, the Cricket Market within the Sports Market is influenced by several macroeconomic factors. The global economic climate plays a crucial role, as demand for sports-related products and services is highly dependent on consumer spending and disposable income. National economic health also affects the market, with stable economies providing more opportunities for growth. Government fiscal policies and incentives can also impact the market, as they can affect purchasing power and consumer behavior. Additionally, factors such as technological advancements and funding towards sports infrastructure can greatly influence the growth and development of the Cricket Market in Spain.

    Reach

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C and B2B revenues. Figures are based on media spending, merchandise spending, and ticket spending. All monetary figures for merchandise and tickets refer to consumer spending on goods or tickets in the respective segment, which can be online and offline.

    Modeling approach / Market size:

    Market sizes are determined through a combination of bottom-up and top-down approaches, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per ticket, price on sport goods). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, number of internet users, and internet consumption. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function or linear forecasting, as it fits the development of either strong growing markets or more sophistacted and saturated markets, such as soccer in Europe.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). We also account for the different cycles of international tournaments, such as world cups or continent cups. Consumer Insights data is reweighted for representativeness.

    Advertising & Media

    Access more Market Insights on Advertising & Media topics with our featured report

    Sports: market data & analysis - BackgroundSports: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Contact

    Get in touch with us. We are happy to help.