The Online Sports Betting market in D-A-CH, which consists of Germany, Austria, and Switzerland, is experiencing significant growth and development. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors are all contributing to this growth. Customer preferences in the D-A-CH region are driving the growth of the Online Sports Betting market. Customers in these countries have a strong interest in sports, and betting on sports events has become increasingly popular. The convenience and accessibility of online platforms have made it easier for customers to place bets on their favorite sports teams and events. Additionally, the availability of a wide range of sports and betting options has attracted a diverse customer base. Trends in the market are also playing a role in the development of the Online Sports Betting market in D-A-CH. One trend is the increasing use of mobile devices for online betting. Customers are now able to place bets and track their progress on their smartphones and tablets, making it more convenient and accessible than ever before. Another trend is the rise of live betting, where customers can place bets during an ongoing sports event. This adds an element of excitement and interactivity to the betting experience. Local special circumstances in each country within the D-A-CH region are also influencing the growth of the Online Sports Betting market. In Germany, for example, the recent legalization of online sports betting has created new opportunities for operators and customers alike. Austria has a long tradition of sports betting, and the online market is now expanding to meet the demands of customers. Switzerland, on the other hand, has a more regulated market, with strict licensing requirements for operators. Underlying macroeconomic factors are also contributing to the growth of the Online Sports Betting market in D-A-CH. The overall economic stability and high disposable income in these countries provide customers with the means to participate in online betting. Additionally, the strong sports culture in the region, with a focus on popular sports such as football and skiing, creates a favorable environment for the growth of the market. In conclusion, the Online Sports Betting market in D-A-CH is experiencing significant growth and development due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The convenience of online platforms, the popularity of sports betting, and the availability of a wide range of betting options are all contributing to this growth. With the continued expansion of mobile betting and live betting, as well as the legalization of online sports betting in some countries, the market is expected to continue to thrive in the coming years.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services.Modeling approach:
Market size is determined through a Top-Down approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., the Statista Consumer Insights Global survey), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP, number of internet users, and internet consumption.Forecasts:
We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is reweighted for representativeness.
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