Market Insights Advertising & Media Metaverse

Metaverse Gaming - BRICS

BRICS

The Metaverse Gaming market is projected to reach a value of US$2.2bn by 2025.
This value is expected to demonstrate an annual growth rate of 40.82% (CAGR 2025-2030), resulting in a projected market volume of US$12.2bn by 2030.
It is worth noting that United States is the primary contributor to this market, generating a projected market volume of US$11.1bn by 2025.
In terms of user base, the number of users in the Metaverse Gaming market is expected to reach 258.2m users by 2030.
The user penetration rate, which currently stands at 5.4% in 2025, is projected to increase to 13.3% by 2030.
This indicates a significant growth potential for the market.
Moreover, the average value per user (ARPU) is expected to amount to US$21.7.
This metric provides insight into the revenue generated by each individual user in the Metaverse Gaming market.
It is important to note that these projections and figures pertain to the global market, including the BRICS countries (Brazil, Russia, India, China, and South_Africa).
Among these nations, United States plays a crucial role in driving the growth and value in the Metaverse Gaming market.
Brazil's Metaverse Gaming market is booming, with a rapidly growing player base and a strong emphasis on social interaction and virtual reality experiences.

Market

Region

Region comparison

Currency

Analyst Opinion

The Metaverse Gaming market in BRICS is experiencing significant growth and development due to the increasing popularity of online gaming and the rise of virtual reality technology.

Customer preferences: Customers in BRICS countries are increasingly drawn to the immersive and interactive experiences offered by the Metaverse Gaming market. The ability to create and customize virtual avatars, explore virtual worlds, and interact with other players in real time appeals to a wide range of gamers. Additionally, the social aspect of the metaverse, where players can connect and collaborate with others from around the world, is a key driver of customer preference.

Trends in the market: In Brazil, the Metaverse Gaming market is witnessing a surge in popularity as the country has a large and active gaming community. The rise of esports and the growing number of gaming tournaments are contributing to the increased demand for metaverse gaming experiences. In Russia, the market is driven by the country's strong gaming culture and the growing adoption of virtual reality technology. Chinese consumers are also embracing the metaverse gaming trend, fueled by the country's large population of gamers and the rapid advancement of virtual reality technology. In India, the market is experiencing steady growth, driven by the increasing availability of affordable smartphones and internet access, which has led to a rise in mobile gaming.

Local special circumstances: Each BRICS country has its own unique set of circumstances that contribute to the development of the Metaverse Gaming market. In Brazil, the country's cultural diversity and vibrant gaming community create a fertile ground for the metaverse gaming industry to thrive. In Russia, the government's support for the development of the gaming industry and the presence of local game developers contribute to the growth of the metaverse gaming market. In China, the government's focus on technological innovation and the country's large population of gamers provide a strong foundation for the metaverse gaming industry to flourish. In India, the increasing availability of affordable smartphones and internet access, along with the country's young and tech-savvy population, are driving the growth of the metaverse gaming market.

Underlying macroeconomic factors: The growth of the Metaverse Gaming market in BRICS is also influenced by underlying macroeconomic factors. The rising disposable income of consumers in BRICS countries has led to an increase in spending on entertainment and leisure activities, including gaming. Additionally, advancements in technology have made virtual reality more accessible and affordable, allowing more consumers to participate in metaverse gaming experiences. The increasing penetration of smartphones and internet access in BRICS countries has also contributed to the growth of the metaverse gaming market, as it has expanded the potential customer base for online gaming. Overall, the Metaverse Gaming market in BRICS is poised for continued growth and development, driven by customer preferences, local special circumstances, and underlying macroeconomic factors.

Methodology

Data coverage:

Figures are based on in-app spending, consumer spending, in-game spending, app downloads, and investment and funding data.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use reports, third-party studies, and research companies. Next, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, and internet penetration rates. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are consumer spending per capita, level of digitalization, and cloud revenues.

Additional Notes:

The market is updated twice per year in case market dynamics change. Consumer Insights data is unbiased for representativeness.