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Gaming Networks - Denmark

Denmark
  • In Denmark, revenue in the Gaming Networks market is projected to reach US$29.29m in 2025.
  • Revenue is expected to demonstrate an annual growth rate (CAGR 2025-2029) of 7.20%, resulting in a projected market volume of US$38.69m by 2029.
  • Within the Gaming Networks market in Denmark, the number of users is anticipated to amount to 916.6k users by 2029.
  • User penetration in Denmark will be 11.9% in 2025 and is expected to increase to 15.1% by 2029.
  • In a global context, the most revenue will be generated the United States, with US$791.31m expected in 2025.
  • The average revenue per user (ARPU) in Denmark's Gaming Networks market is projected to reach US$41.16 in 2025.
  • Denmark's gaming networks are increasingly integrating immersive technologies, reflecting a growing consumer demand for enhanced interactive experiences within the media landscape.

Definition:

Gaming networks refer to online platforms or services that facilitate multiplayer gaming experiences, allowing players to connect and interact with each other over the internet. These networks often provide features such as matchmaking, chat functionalities, leaderboards, and social integration, enabling gamers to engage in collaborative or competitive gameplay across various devices and locations.

Additional Information:

The market comprises revenues, users, average revenue per user, and penetration rates. Revenues are generated through subscriptions. Key players in the market are companies, such as PlayStation Network (PSN), Xbox Live, and Nintendo Switch Online.

In-Scope
  • Subscription-based access to online premium services such as Xbox Live Gold, PlayStation Plus, or Nintendo Switch Online
  • Game passes such as Xbox Game Pass, EA Access, or Origin Access
Out-Of-Scope
  • Monthly fees for playing online-based games such as World of Warcraft
  • Expenses for DLCs, season passes, in-games purchases, etc.
  • Cloud gaming subscriptions such as PlayStation Now
Games: market data & analysis - Cover

Market Insights report

Games: market data & analysis
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    Revenue

    NOTES: Data was converted from local currencies using average exchange rates of the respective year.

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    NOTES: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    MOST_RECENT_UPDATE: Aug 2024

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    Analyst Opinion

    The Gaming Networks Market in Denmark is witnessing considerable growth, fueled by factors like the surge in mobile gaming, increased internet accessibility, and the rising popularity of esports, which collectively enhance user engagement and market expansion.

    Customer preferences:
    Consumers in Denmark are increasingly gravitating towards immersive gaming experiences that blend social interaction and entertainment, reflecting a cultural shift towards community-oriented play. The rise of streaming platforms and social media has amplified the popularity of content creators and esports athletes, drawing younger demographics into competitive gaming. Additionally, the integration of virtual reality and augmented reality technologies is reshaping user expectations, with players seeking more engaging and interactive environments that align with their evolving digital lifestyles.

    Trends in the market:
    In Denmark, the Gaming Networks Market is experiencing a surge in multiplayer online gaming, where community-driven experiences are becoming the norm. Gamers are increasingly engaging with platforms that offer integrated social features, fostering connections through shared gameplay. Furthermore, the rise of esports tournaments is capturing significant attention, with brands investing in sponsorships to reach younger audiences. As streaming services continue to merge with gaming, stakeholders must adapt to a landscape where interactive content and influencer partnerships are pivotal for market growth and consumer engagement.

    Local special circumstances:
    In Denmark, the Gaming Networks Market is thriving, driven by a strong digital infrastructure and a high level of internet penetration, enabling seamless multiplayer experiences. The culturally ingrained appreciation for community and collaboration influences gamers to seek out social gaming platforms that enhance interaction. Moreover, Denmark's progressive regulatory environment supports innovation while ensuring player protection, fostering trust in online transactions. The popularity of esports is further amplified by local events and government support, positioning Denmark as a vibrant hub in the global gaming landscape.

    Underlying macroeconomic factors:
    The growth of the Gaming Networks Market in Denmark is significantly influenced by macroeconomic factors such as robust digital infrastructure, high internet penetration, and a proactive regulatory framework. The national economic health, characterized by a strong GDP and low unemployment rates, fosters consumer spending on gaming. Global trends, including the rise of mobile gaming and the increasing popularity of esports, further enhance market dynamics. Additionally, Denmark's investment in technology and education supports a skilled workforce, driving innovation in gaming. Collectively, these elements create a favorable environment for the expansion of gaming networks within the broader media market.

    Users

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    Global Comparison

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the Video Games market. Digital video games are defined as fee-based video games distributed over the internet. These include online games, download games, mobile games, and gaming networks. All monetary figures refer to consumer spending on digital goods or subscriptions in the respective market. This spending factors in discounts, margins, and taxes.

    Modeling approach / market size:

    The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

    Forecasts:

    We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.

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    Key Market Indicators

    NOTES: Based on data from IMF, World Bank, UN and Eurostat

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

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