Box Office - Nordics

Nordics

Highlights

In the Nordics, revenue in the Box Office market market is projected to reach US$703.20m in 2024.
This revenue is expected to demonstrate an annual growth rate (CAGR 2024-2029) of 3.62%, leading to a projected market volume of US$840.10m by 2029.
Furthermore, the number of viewers in the Box Office market market within the Nordics is anticipated to amount to 13.7m users by 2029.
User penetration in this region will be 44.5% in 2024 and is expected to increase to 47.7% by 2029.
The average revenue per viewer in the Nordics is expected to be US$56.33.
In a global context, the majority of revenue will be generated the United States, which is projected to reach US$10.14bn in 2024.
In the Nordics, the box office market is increasingly driven by local productions, reflecting a growing national pride in homegrown storytelling and cinema.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Box Office market in Nordics has experienced significant growth in recent years, driven by customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Nordics have played a key role in the development of the Box Office market. Nordic consumers have shown a strong preference for local and international films, with a particular interest in high-quality productions that offer unique storytelling and compelling narratives. This demand for quality content has contributed to the growth of the Box Office market, as consumers are willing to pay for a premium cinema experience. Trends in the market have also influenced the growth of the Box Office market in the Nordics. One notable trend is the increasing popularity of event cinema, where live performances and special screenings are broadcasted in theaters. This trend has attracted a wider audience to cinemas, as it offers a unique and immersive experience that cannot be replicated at home. Additionally, the rise of digital platforms and streaming services has created new opportunities for the Box Office market, as cinemas are able to offer exclusive screenings and premieres to attract customers. Local special circumstances have further contributed to the growth of the Box Office market in the Nordics. The region has a strong tradition of cinema-going, with a high number of cinemas per capita. This cultural affinity for cinema has created a supportive environment for the Box Office market to thrive. Furthermore, the Nordics have a well-developed infrastructure, with modern and well-equipped cinemas that provide a comfortable and enjoyable experience for moviegoers. Underlying macroeconomic factors have also played a significant role in the development of the Box Office market in the Nordics. The region has a strong economy, with high disposable incomes and a high standard of living. This has allowed consumers to allocate a larger portion of their budget towards entertainment, including cinema tickets. Additionally, the Nordics have a well-established film industry, with a track record of producing successful and critically acclaimed films. This has attracted international attention and investment, further fueling the growth of the Box Office market. Overall, the Box Office market in the Nordics has experienced significant growth due to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The region's strong demand for quality content, the popularity of event cinema, the presence of a supportive cinema culture, and a strong economy have all contributed to the success of the Box Office market in the Nordics.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Cinema market, which comprises revenues from box office, advertsing and concessions. The market includes both consumer and advertising spending. All monetary figures refer to consumer spending on tickets and concessions. This spending factors in discounts, margins, and taxes.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.