Esports Betting - Lithuania

  • Lithuania
  • The Esports Betting market in Lithuania is anticipated to witness a substantial growth in the coming years.
  • According to projections, the revenue in this market is expected to reach US$4.7m by 2024.
  • Furthermore, it is predicted that the market will experience a steady annual growth rate (CAGR 2024-2029) of 3.18%.
  • As a result, the market volume is projected to reach US$5.5m by 2029.
  • In 2024, United States is expected to dominate the Esports Betting market with a market volume of US$721.2m.
  • This highlights the significant revenue generated by the country in this segment.
  • Moreover, the average revenue per user (ARPU) is estimated to be US$61.2, indicating the potential profitability of this market.
  • Lithuania's growing Esports scene has fueled a surge in Esports Betting, making it a hotbed for competitive gaming enthusiasts.

Key regions: India, Sweden, United Kingdom, Asia, Germany

 
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Analyst Opinion

The Esports Betting Market in Lithuania is experiencing minimal growth, influenced by factors such as the gradual adoption of digital technologies, limited health awareness among consumers, and the limited convenience offered by online health services.

Customer preferences:
With the rapid growth of the Esports industry in Lithuania, the Esports Betting Market is also seeing a significant increase in popularity. This trend can be attributed to the country's strong gaming culture, with many young adults actively participating in video game competitions. Additionally, the rise of online streaming platforms has made it easier for fans to follow their favorite players and teams, further fueling the demand for Esports betting. As a result, we can expect to see a continued growth in this market as more consumers embrace the digital world of gaming and betting.

Trends in the market:
In Lithuania, the Esports Betting Market within the eSports Market is experiencing a surge in popularity, as more traditional sports events have been cancelled due to the pandemic. This trend has been observed globally, with an increasing number of people turning to online gaming and betting for entertainment. This shift has significant implications for industry stakeholders, as it opens up new revenue streams and opportunities for partnerships with gaming and betting platforms. Furthermore, the trajectory of this trend is expected to continue even after the pandemic, as esports and online gaming continue to gain mainstream acceptance. This presents an exciting prospect for the Esports Betting Market, as it has the potential to become a major player in the overall betting market.

Local special circumstances:
In Lithuania, the Esports Betting Market is gaining traction due to the country's strong gaming culture and the government's support for esports initiatives. The small size of the country also allows for close-knit communities and events, creating a unique sense of camaraderie among gamers. Additionally, the country's relatively low cost of living and high internet penetration make it an attractive market for esports enthusiasts and investors alike. However, strict regulations on gambling and esports may hinder the growth of the betting market in Lithuania.

Underlying macroeconomic factors:
The Esports Betting Market within the eSports Market in Lithuania is influenced by macroeconomic factors such as the country's economic stability, government policies, and investment in the gaming industry. With a growing global interest in esports and increasing disposable income, the demand for betting on esports tournaments is also rising. However, regulatory challenges and limited infrastructure for esports may hinder market growth. Additionally, the rise in online gaming and the adoption of digital payment methods are contributing to the growth of the esports betting market in Lithuania.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Esports betting market, which comprises revenues from online betting on Esports events. All figures are based on net revenues and exclude agency commissions, rebates, and production costs.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Reach
  • Global Comparison
  • Methodology
  • Key Market Indicators
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