AR Hardware - Israel

  • Israel
  • Revenue in the AR Hardware market market in Israel is projected to reach US$17.1m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 13.43%, leading to a projected market volume of US$32.0m by 2029.
  • However, it is important to note that most revenue in the AR Hardware market market is generated the United States, with a projected market volume of US$2,261.0m in 2024.
  • In Israel, the number of users in the AR Hardware market market is expected to amount to 389.3k users by 2029.
  • User penetration in Israel will be 1.4% in 2024 and is anticipated to rise to 3.9% by 2029.
  • The average revenue per user (ARPU) in Israel is expected to reach US$135.1.
  • Israel's AR hardware market is rapidly evolving, driven by a surge in innovation from its tech startups and significant investments in research and development.
 
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Analyst Opinion

The AR Hardware market in Israel is experiencing significant growth and development. Customer preferences are shifting towards augmented reality technology, driving the demand for AR hardware devices. This trend is fueled by several factors, including the increasing adoption of AR applications in various industries and the growing popularity of AR gaming.

Customer preferences:
Customers in Israel are increasingly showing a preference for AR hardware devices. This can be attributed to the immersive and interactive experiences that augmented reality technology offers. AR devices, such as smart glasses and headsets, allow users to overlay digital information onto the real world, enhancing their perception and interaction with their surroundings.

Trends in the market:
One of the key trends in the AR Hardware market in Israel is the growing adoption of AR applications in industries such as healthcare, education, and retail. In the healthcare sector, AR devices are being used for surgical planning, medical training, and patient care, providing real-time data and visualizations to healthcare professionals. In the education sector, AR technology is being utilized to enhance learning experiences, allowing students to interact with virtual objects and environments. In the retail industry, AR devices are being used to provide customers with virtual try-on experiences and personalized shopping recommendations. Another trend in the market is the increasing popularity of AR gaming. Israel has a thriving gaming industry, and AR technology has opened up new opportunities for immersive gaming experiences. AR gaming allows users to interact with virtual objects and characters in real-world environments, creating a unique and engaging gameplay experience. The popularity of AR gaming is driving the demand for AR hardware devices, as gamers seek more advanced and immersive gaming experiences.

Local special circumstances:
Israel has a strong technological ecosystem, with a high concentration of tech startups and innovation hubs. This has created a favorable environment for the development and adoption of AR technology. The Israeli government has also been supportive of the AR industry, providing funding and incentives to startups and companies in the sector. This has further fueled the growth of the AR Hardware market in Israel.

Underlying macroeconomic factors:
The growth of the AR Hardware market in Israel is also influenced by underlying macroeconomic factors. Israel has a strong economy and a high level of technological innovation. The country's robust startup ecosystem and skilled workforce contribute to the development and adoption of AR technology. Additionally, Israel has a high smartphone penetration rate, which provides a strong foundation for the adoption of AR hardware devices. In conclusion, the AR Hardware market in Israel is experiencing significant growth and development. Customer preferences are shifting towards augmented reality technology, driven by the increasing adoption of AR applications in various industries and the growing popularity of AR gaming. The local special circumstances, such as the strong technological ecosystem and government support, further contribute to the growth of the market. The underlying macroeconomic factors, including a strong economy and high smartphone penetration rate, also play a role in driving the adoption of AR hardware devices in Israel.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on AR hardware revenue, which includes digital spending on hardware (headsets and glasses) that enables consumers to experience augmented reality.

Modeling approach / market size:

The market size is determined through a top-down approach. We use annual financial reports of the market-leading companies and industry associations, as well as third-party studies and reports to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as consumer spending, internet penetration, 4G coverage, and historical developments.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are level of digitalization, adoption of technology, GDP per capita, and internet penetration.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

Overview

  • Revenue
  • Analyst Opinion
  • Reach
  • Key Players
  • Global Comparison
  • Methodology
  • Key Market Indicators
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