Appeal of consumer goods subscriptions in the Netherlands 2018

Published by
Koen van Gelder,
Apr 1, 2020
This statistic displays the appeal of consumer goods subscriptions in the Netherlands in 2018. When the respondents participating in this survey were asked what they found appealing about consumer goods subscriptions. Roughly 70 percent of the respondents said they did not find anything appealing about consumer goods subscriptions.

What do you find appealing about a consumer goods subscription?*

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Source

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Release date

April 2018

Region

Netherlands

Survey time period

2018**

Number of respondents

1,000 respondents

Special properties

households

Supplementary notes

* This question was phrased by the source as follows: "Wat vindt u aantrekkelijk aan een abonnement op consumptiegoederen?" Multiple answers were possible.
** The source does not specify the date of the survey.

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Overview

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Key segments: food

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Key segment: non-alcoholic beverages

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Key segment: alcoholic beverages

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Key segment: cosmetics and personal care

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Key segment: tobacco

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Market players

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Brand preference

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