In an early 2024 survey reported among advertising professionals in Europe, approximately 30 percent of respondents cited unspecified reasons for not testing Privacy Sandbox APIs, while 25 percent stated they lacked the necessary resources.
Factors hindering advertising professionals from testing Privacy Sandbox application program interfaces (APIs) in Europe as of February 2024
Original question: “What is holding you back from testing Privacy Sandbox APIs? (Please select all that apply)” The source does not provide a survey date. The date provided is the publication date.
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IAB Europe. (February 28, 2024). Factors hindering advertising professionals from testing Privacy Sandbox application program interfaces (APIs) in Europe as of February 2024 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1467022/factors-hinder-privacy-sandbox-apis-europe/
IAB Europe. "Factors hindering advertising professionals from testing Privacy Sandbox application program interfaces (APIs) in Europe as of February 2024." Chart. February 28, 2024. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1467022/factors-hinder-privacy-sandbox-apis-europe/
IAB Europe. (2024). Factors hindering advertising professionals from testing Privacy Sandbox application program interfaces (APIs) in Europe as of February 2024. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1467022/factors-hinder-privacy-sandbox-apis-europe/
IAB Europe. "Factors Hindering Advertising Professionals from Testing Privacy Sandbox Application Program Interfaces (Apis) in Europe as of February 2024." Statista, Statista Inc., 28 Feb 2024, https://www.statista.com/statistics/1467022/factors-hinder-privacy-sandbox-apis-europe/
IAB Europe, Factors hindering advertising professionals from testing Privacy Sandbox application program interfaces (APIs) in Europe as of February 2024 Statista, https://www.statista.com/statistics/1467022/factors-hinder-privacy-sandbox-apis-europe/ (last visited October 02, 2024)
Factors hindering advertising professionals from testing Privacy Sandbox application program interfaces (APIs) in Europe as of February 2024 [Graph], IAB Europe, February 28, 2024. [Online]. Available: https://www.statista.com/statistics/1467022/factors-hinder-privacy-sandbox-apis-europe/