During a global 2023 survey, 7.2 percent responding advertisers and publishers from across the world said they were not at all concerned about the impact of third-party cookie deprecation and other privacy-related changes to their overall business. The remaining 92.8 percent were at least slightly concerned, with 14.4 percent saying they were very concerned.
Level of concern regarding the impact of third-party cookie deprecation on business among advertisers and publishers worldwide as of February 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
AdMonsters. (May 6, 2023). Level of concern regarding the impact of third-party cookie deprecation on business among advertisers and publishers worldwide as of February 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1410453/concern-3rd-party-cookie-deprecation-worldwide/
AdMonsters. "Level of concern regarding the impact of third-party cookie deprecation on business among advertisers and publishers worldwide as of February 2023." Chart. May 6, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1410453/concern-3rd-party-cookie-deprecation-worldwide/
AdMonsters. (2023). Level of concern regarding the impact of third-party cookie deprecation on business among advertisers and publishers worldwide as of February 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1410453/concern-3rd-party-cookie-deprecation-worldwide/
AdMonsters. "Level of Concern regarding The Impact of Third-party Cookie Deprecation on Business among Advertisers and Publishers Worldwide as of February 2023." Statista, Statista Inc., 6 May 2023, https://www.statista.com/statistics/1410453/concern-3rd-party-cookie-deprecation-worldwide/
AdMonsters, Level of concern regarding the impact of third-party cookie deprecation on business among advertisers and publishers worldwide as of February 2023 Statista, https://www.statista.com/statistics/1410453/concern-3rd-party-cookie-deprecation-worldwide/ (last visited November 21, 2024)
Level of concern regarding the impact of third-party cookie deprecation on business among advertisers and publishers worldwide as of February 2023 [Graph], AdMonsters, May 6, 2023. [Online]. Available: https://www.statista.com/statistics/1410453/concern-3rd-party-cookie-deprecation-worldwide/