During a survey carried out mid-2023, 73 percent of responding professionals from among brands, agencies, publishers, technology and data platforms stated that their organizations had adopted at least one third-party cookie replacement solution. Another 20 percent were planning to adopt one in the future.
Share of businesses that adopted at least one third-party cookie replacement solution worldwide as of August 2023
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ID5. (November 9, 2023). Share of businesses that adopted at least one third-party cookie replacement solution worldwide as of August 2023 [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1376803/businesses-preparing-cookie-deprecation-worldwide/
ID5. "Share of businesses that adopted at least one third-party cookie replacement solution worldwide as of August 2023." Chart. November 9, 2023. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1376803/businesses-preparing-cookie-deprecation-worldwide/
ID5. (2023). Share of businesses that adopted at least one third-party cookie replacement solution worldwide as of August 2023. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1376803/businesses-preparing-cookie-deprecation-worldwide/
ID5. "Share of Businesses That Adopted at Least One Third-party Cookie Replacement Solution Worldwide as of August 2023." Statista, Statista Inc., 9 Nov 2023, https://www.statista.com/statistics/1376803/businesses-preparing-cookie-deprecation-worldwide/
ID5, Share of businesses that adopted at least one third-party cookie replacement solution worldwide as of August 2023 Statista, https://www.statista.com/statistics/1376803/businesses-preparing-cookie-deprecation-worldwide/ (last visited November 03, 2024)
Share of businesses that adopted at least one third-party cookie replacement solution worldwide as of August 2023 [Graph], ID5, November 9, 2023. [Online]. Available: https://www.statista.com/statistics/1376803/businesses-preparing-cookie-deprecation-worldwide/
