During a survey carried out in late 2022, 71 percent of responding full-time marketing and customer experience leaders from the United Kingdom (UK) stated that they expected the end of third-party cookies would hurt their businesses. As many as 10 percent said they believed the end of cookies would "devastate" them.
Impact of third-party cookie deprecation on businesses according to marketing and customer experience leaders in the United Kingdom (UK) as of November 2022
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Adobe. (March 9, 2023). Impact of third-party cookie deprecation on businesses according to marketing and customer experience leaders in the United Kingdom (UK) as of November 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1376652/impact-third-party-cookies-deprecation-uk/
Adobe. "Impact of third-party cookie deprecation on businesses according to marketing and customer experience leaders in the United Kingdom (UK) as of November 2022." Chart. March 9, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1376652/impact-third-party-cookies-deprecation-uk/
Adobe. (2023). Impact of third-party cookie deprecation on businesses according to marketing and customer experience leaders in the United Kingdom (UK) as of November 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1376652/impact-third-party-cookies-deprecation-uk/
Adobe. "Impact of Third-party Cookie Deprecation on Businesses According to Marketing and Customer Experience Leaders in The United Kingdom (Uk) as of November 2022." Statista, Statista Inc., 9 Mar 2023, https://www.statista.com/statistics/1376652/impact-third-party-cookies-deprecation-uk/
Adobe, Impact of third-party cookie deprecation on businesses according to marketing and customer experience leaders in the United Kingdom (UK) as of November 2022 Statista, https://www.statista.com/statistics/1376652/impact-third-party-cookies-deprecation-uk/ (last visited December 21, 2024)
Impact of third-party cookie deprecation on businesses according to marketing and customer experience leaders in the United Kingdom (UK) as of November 2022 [Graph], Adobe, March 9, 2023. [Online]. Available: https://www.statista.com/statistics/1376652/impact-third-party-cookies-deprecation-uk/