During an August 2022 survey among consumers in the United States, 63 percent of responding members of Generation Z reported feeling excited about direct mail. Among Millennial respondents, the share stood at 62 percent.
Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation
The source does not provide information about the type of survey used or the exact age of the respondents, nor does it specify the year of birth of members of each generation.
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RR Donnelley. (August 15, 2022). Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
RR Donnelley. "Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation." Chart. August 15, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
RR Donnelley. (2022). Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
RR Donnelley. "Percentage of Consumers Excited to Receive Direct Mail in The United States as of August 2022, by Generation." Statista, Statista Inc., 15 Aug 2022, https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
RR Donnelley, Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation Statista, https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/ (last visited November 21, 2024)
Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation [Graph], RR Donnelley, August 15, 2022. [Online]. Available: https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
