During an August 2022 survey among consumers in the United States, 63 percent of responding members of Generation Z reported feeling excited about direct mail. Among Millennial respondents, the share stood at 62 percent.
Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation
The source does not provide information about the type of survey used or the exact age of the respondents, nor does it specify the year of birth of members of each generation.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
RR Donnelley. (August 15, 2022). Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
RR Donnelley. "Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation." Chart. August 15, 2022. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
RR Donnelley. (2022). Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
RR Donnelley. "Percentage of Consumers Excited to Receive Direct Mail in The United States as of August 2022, by Generation." Statista, Statista Inc., 15 Aug 2022, https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
RR Donnelley, Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation Statista, https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/ (last visited December 31, 2024)
Percentage of consumers excited to receive direct mail in the United States as of August 2022, by generation [Graph], RR Donnelley, August 15, 2022. [Online]. Available: https://www.statista.com/statistics/1325718/direct-mail-anticipation-us/
