During a 2020 survey carried out among marketing professionals, 22 percent of respondents from the United Kingdom said their brands had a solution based on first-party IDs; the same was true for 40 percent of respondents from the United States.
Share of brands from selected countries worldwide that had a solution based on first-party IDs as of September 2020
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Adform. (March 9, 2021). Share of brands from selected countries worldwide that had a solution based on first-party IDs as of September 2020 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1232798/first-party-id-readiness/
Adform. "Share of brands from selected countries worldwide that had a solution based on first-party IDs as of September 2020." Chart. March 9, 2021. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1232798/first-party-id-readiness/
Adform. (2021). Share of brands from selected countries worldwide that had a solution based on first-party IDs as of September 2020. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1232798/first-party-id-readiness/
Adform. "Share of Brands from Selected Countries Worldwide That Had a Solution Based on First-party Ids as of September 2020." Statista, Statista Inc., 9 Mar 2021, https://www.statista.com/statistics/1232798/first-party-id-readiness/
Adform, Share of brands from selected countries worldwide that had a solution based on first-party IDs as of September 2020 Statista, https://www.statista.com/statistics/1232798/first-party-id-readiness/ (last visited November 23, 2024)
Share of brands from selected countries worldwide that had a solution based on first-party IDs as of September 2020 [Graph], Adform, March 9, 2021. [Online]. Available: https://www.statista.com/statistics/1232798/first-party-id-readiness/
