During a 2020 survey carried out among programmatic buyers from the United States, 69 percent of respondents stated that Amazon DSP was best suited to navigate the shift away from third-party cookies. Google Display and Video 360 ranked second, named by 63 percent of respondents.
Demand-side platforms (DSPs) best suited to navigate the shift away from third-party cookies according to programmatic buyers in the United States as of August 2020
Original question: "What position do you feel each of the following DSPs is in based on how well they'll be able to navigate the shift away from third-party cookies?"
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eMarketer. (December 18, 2020). Demand-side platforms (DSPs) best suited to navigate the shift away from third-party cookies according to programmatic buyers in the United States as of August 2020 [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1222431/dsps-shirt-third-party-cookies-usa/
eMarketer. "Demand-side platforms (DSPs) best suited to navigate the shift away from third-party cookies according to programmatic buyers in the United States as of August 2020." Chart. December 18, 2020. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1222431/dsps-shirt-third-party-cookies-usa/
eMarketer. (2020). Demand-side platforms (DSPs) best suited to navigate the shift away from third-party cookies according to programmatic buyers in the United States as of August 2020. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1222431/dsps-shirt-third-party-cookies-usa/
eMarketer. "Demand-side Platforms (Dsps) Best Suited to Navigate The Shift Away from Third-party Cookies According to Programmatic Buyers in The United States as of August 2020." Statista, Statista Inc., 18 Dec 2020, https://www.statista.com/statistics/1222431/dsps-shirt-third-party-cookies-usa/
eMarketer, Demand-side platforms (DSPs) best suited to navigate the shift away from third-party cookies according to programmatic buyers in the United States as of August 2020 Statista, https://www.statista.com/statistics/1222431/dsps-shirt-third-party-cookies-usa/ (last visited December 18, 2024)
Demand-side platforms (DSPs) best suited to navigate the shift away from third-party cookies according to programmatic buyers in the United States as of August 2020 [Graph], eMarketer, December 18, 2020. [Online]. Available: https://www.statista.com/statistics/1222431/dsps-shirt-third-party-cookies-usa/
