Productivity Software - United Arab Emirates

United Arab Emirates

The United Arab Emirates is projected to witness a significant growth in revenue within the Productivity Software market, with an estimated value of US$223.10m by the year 2024.
Among the various segments, Office Software is expected to dominate the market, with a projected market volume of US$79.87m in 2024.
Looking ahead, the market is anticipated to display a steady annual growth rate (CAGR 2024-2029) of 2.64%, resulting in a market volume of US$254.20m by the year 2029.
However, in global comparison, United States is expected to generate the highest revenue in this market segment, with an estimated value of US$40,870.00m in 2024.
The United Arab Emirates is experiencing a surge in demand for productivity software, driven by the country's focus on technological advancement and digital transformation.

Key regions: Japan, Germany, China, Australia, Netherlands

Definition:

The Productivity Software market covers software applications that are designed to support individuals and organizations in increasing their efficiency and effectiveness in carrying out their tasks. This market includes applications ranging from common office software to complex creative software applications that are used for both personal and business purposes.

Products in the Productivity Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Structure:

The Productivity Software market contains five markets that are based on the functionality of the software:

Administrative Software refers to software applications that are used to manage various administrative tasks and processes within an organization.
Collaboration Software refers to software applications that are used to facilitate communication and collaboration among teams and individuals within an organization.
Office Software refers to software applications that are used for productivity and work-related tasks in an office environment.
Creative Software refers to software applications designed to support tasks such as graphic design, video editing, 3D modeling, music composition, and photo editing.
Construction and Design Software refers to software applications in the areas such as Computer-Aided Design (CAD), Manufacturing (CAM), and Product Lifecycle Management (PLM).

Additional Information:

The Productivity Software market comprises revenue and revenue growth as the key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players in this market include Microsoft, Zoom, Adobe, SAP, and Dassault Systems.

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Market

Region

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Currency

Analyst Opinion

The demand for productivity software in United Arab Emirates has been on the rise in recent years.

Customer preferences: Customers in United Arab Emirates have shown a preference for productivity software that is user-friendly and offers a wide range of features. They also tend to prefer cloud-based solutions that can be accessed from anywhere and on any device.

Trends in the market: One of the major trends in the productivity software market in United Arab Emirates is the increasing adoption of artificial intelligence (AI) and machine learning (ML) technologies. This has led to the development of productivity software that can automate repetitive tasks and provide personalized recommendations to users. Another trend is the growing popularity of mobile productivity apps, which allow users to work on the go and collaborate with others in real-time.

Local special circumstances: United Arab Emirates has a highly diversified economy with a strong focus on technology and innovation. The country has been investing heavily in digital infrastructure and has a high percentage of internet users. This has created a favorable environment for the growth of the productivity software market. Additionally, the country has a large expatriate population that is highly educated and tech-savvy, which has further boosted demand for productivity software.

Underlying macroeconomic factors: The UAE has a high GDP per capita and a strong economy, which has led to a growing middle class with disposable income to spend on productivity software. Additionally, the government has been actively promoting entrepreneurship and innovation, which has created a favorable environment for startups and small businesses. This has led to a growing demand for productivity software that can help these businesses streamline their operations and improve efficiency. Finally, the country has a relatively young population with a high percentage of millennials who are comfortable with technology and are driving demand for productivity software.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

Forecasts:

We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.