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Creative Software - United States

United States
  • The United States is projected to generate the highest revenue in the Creative Software market, with an estimated amount of US$4.93bn in 2024.
  • This figure is expected to grow at an annual growth rate of 1.22%, resulting in a market volume of US$5.23bn by 2029.
  • The United States continues to dominate the market for creative software, with a wide range of innovative and cutting-edge products catering to the needs of creative professionals.

Definition:

The Creative Software market covers software applications designed to support tasks such as graphic design, video editing, 3D modeling, music composition, and photo editing and are used for content creation, design, and media production.

Products in the Creative Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Additional Information:

The Creative Software market comprises revenue and revenue growth as the key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G).

Key players in this market include Adobe and Corel.

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In-Scope

  • Sound & video recording software, such as OBS Studio, Camtasia, and Riverside
  • Image & video editing software, such as Adobe Premiere Pro, DaVinci Resolve, and Final Cut Pro

Out-Of-Scope

  • Free-of-charge software, such as Airtable, Anaplan, and BlackLine
  • Custom applications, such as Sphinx Solutions, CHI Software, and Intellectsoft
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Jul 2024

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Creative Software market in United States has been experiencing significant growth in recent years.

    Customer preferences:
    Customers in the United States are increasingly interested in creative software as a means of expressing themselves and creating unique content. Additionally, the rise of social media platforms has created a demand for software that can enhance and improve visual content.

    Trends in the market:
    One of the major trends in the Creative Software market in United States is the shift towards cloud-based software. This allows users to access their software from anywhere, collaborate with others, and receive regular updates. Another trend is the increasing use of artificial intelligence and machine learning in creative software, which provides users with more advanced tools and capabilities.

    Local special circumstances:
    The United States is home to many of the world's leading technology companies, which has created a highly competitive market for creative software. Additionally, the country has a large and highly skilled workforce, which has helped to drive innovation and development in the industry.

    Underlying macroeconomic factors:
    The growth of the Creative Software market in United States can be attributed to several underlying macroeconomic factors. These include the country's strong economy, which has created a favorable environment for investment and innovation. Additionally, the United States has a highly developed technology sector, which has helped to drive growth and innovation in the creative software market. Finally, the country's large and diverse population has created a significant market for creative software, with users ranging from amateur hobbyists to professional designers and artists.

    Global Comparison

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Sources: Statista Market Insights, Financial Statements of Key Players, National statistical offices

    Methodology

    Data coverage:

    The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

    Modeling approach / Market size:

    The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

    Forecasts:

    We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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