Market Insights Technology Software Enterprise Software

Enterprise Resource Planning Software - Kenya

Kenya

The Enterprise Resource Planning Software market in Kenya is expected to witness significant growth in the coming years.
According to projections, the revenue in this market is estimated to reach Ksh US$24.40m by 2024.
Furthermore, there is an anticipated annual growth rate of 5.62%, resulting in a market volume of Ksh US$32.07m by 2029.
In terms of spending, the average Spend per Employee in the Enterprise Resource Planning Software market is projected to be Ksh US$0.92 in 2024.
This indicates the level of investment companies are willing to make to enhance their operations and efficiency through ERP software.
When compared globally, it is noteworthy that United States is expected to generate the highest revenue in this market, reaching a staggering amount of US$26,700.00m in 2024.
This demonstrates the dominance and influence of the US market in the ERP software industry.
These numbers highlight the growing importance and adoption of Enterprise Resource Planning Software market in Kenya and globally.
As businesses strive for improved productivity and streamlined operations, investing in ERP solutions becomes a key strategic decision.
Kenya's growing economy and increasing adoption of technology are driving the demand for Enterprise Resource Planning software in the country.

Key regions: United Kingdom, China, Australia, Canada, United States

Market

Region

Region comparison

Currency

Analyst Opinion

Kenya, a country in East Africa known for its wildlife and scenic landscapes, has seen a growing demand for Enterprise Resource Planning (ERP) software in recent years.

Customer preferences: Kenyan businesses are increasingly adopting ERP software to streamline their operations and improve efficiency. With the rise of e-commerce and online transactions, companies are looking for software solutions that can help them manage their inventory, sales, and finances in real-time. Additionally, the COVID-19 pandemic has accelerated the adoption of digital technologies, including ERP software, as businesses look for ways to adapt to remote work and online sales.

Trends in the market: One of the key trends in the ERP software market in Kenya is the growing popularity of cloud-based solutions. Cloud ERP software allows businesses to access their data from anywhere, at any time, and on any device, making it an attractive option for companies that have remote or distributed teams. Another trend is the increasing demand for industry-specific ERP solutions, such as those designed for manufacturing, healthcare, or retail. These solutions offer tailored features and functionalities that meet the unique needs of different industries.

Local special circumstances: Kenya has a rapidly growing tech industry, with a number of local startups and international companies setting up operations in the country. This has created a favorable environment for the adoption of ERP software, as businesses look for ways to digitize their operations and stay competitive in the market. Additionally, the Kenyan government has implemented a number of policies to promote the growth of the tech industry, including tax incentives and funding for startups.

Underlying macroeconomic factors: Kenya has a relatively stable economy, with a GDP growth rate of around 5% in recent years. The country has a large and growing population, which presents opportunities for businesses to expand their customer base. Additionally, Kenya has a well-developed infrastructure, including a strong telecommunications network and a number of tech hubs and co-working spaces. These factors make Kenya an attractive market for ERP software providers looking to expand their operations in Africa.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

Forecasts:

We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.