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Key regions: United Kingdom, China, Australia, Canada, United States
Iran, a country with a population of over 80 million and a rapidly growing economy, has been experiencing a significant growth in the Enterprise Resource Planning (ERP) Software market in recent years.
Customer preferences: The increasing demand for ERP software in Iran can be attributed to the growing number of small and medium-sized enterprises (SMEs) in the country. These businesses are increasingly looking for ways to streamline their operations and improve efficiency, and ERP software is seen as a key tool to achieve this goal. Additionally, the trend towards digitization and automation of business processes has also contributed to the growth of the ERP software market in Iran.
Trends in the market: One of the key trends in the ERP software market in Iran is the increasing adoption of cloud-based ERP solutions. This is due to the many benefits that cloud-based solutions offer, including lower upfront costs, scalability, and ease of implementation. Another trend is the growing popularity of mobile ERP applications, which allow businesses to access their ERP systems from anywhere, at any time, using their mobile devices.
Local special circumstances: Despite the growth of the ERP software market in Iran, there are some unique challenges that businesses in the country face. One of the biggest challenges is the economic sanctions that have been imposed on Iran by the United States and other countries. These sanctions have made it difficult for Iranian businesses to access the latest technologies and software solutions, including ERP software. Additionally, the lack of a well-developed IT infrastructure in Iran has also hindered the growth of the ERP software market in the country.
Underlying macroeconomic factors: The growth of the ERP software market in Iran can be attributed to several underlying macroeconomic factors. First, the country's young and tech-savvy population has been driving demand for digital solutions, including ERP software. Second, the Iranian government has been actively promoting the development of the country's IT sector, which has helped to create a favorable business environment for software companies. Finally, the recent lifting of some of the economic sanctions on Iran has opened up new opportunities for businesses in the country, including those in the ERP software market.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)