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Business Intelligence Software - Denmark

Denmark
  • In 2024, the projected revenue for the Business Intelligence Software market in Denmark is expected to reach US$157.90m Danish Krone.
  • This market segment is estimated to demonstrate an annual growth rate (CAGR 2024-2029) of 4.19%, resulting in a market volume of US$193.90m Danish Krone by 2029.
  • Additionally, the average Spend per Employee in the Business Intelligence Software market is expected to reach US$48.52 Danish Krone in 2024.
  • In comparison to other countries, United States is anticipated to generate the highest revenue in the Business Intelligence Software market, with an estimated amount of US$13.96bn US Dollars in 2024.
  • Denmark, known for its strong focus on data-driven decision-making, has seen a surge in demand for Business Intelligence Software to harness its vast amount of information.

Definition:

The Business Intelligence Software market covers software applications that support organizations in analyzing, visualizing, and reporting data. They are also used to present information in a business context and thus support rational business decisions. These applications help to access data, implement queries, create reports, and perform advanced predictive analytics.

Products in the Business Intelligence Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Additional Information:

The Business Intelligence Software market comprises revenue and revenue growth as the key performance indicators. Only the revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included and the revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by enterprises (B2B) and governments (B2G).

Key players in this market include SAS Institute, SAP, and IBM.

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In-Scope

  • Reporting & analysis software, such as Zoho Analytics, IBM Cognos Analytics, and Domo
  • Advanced & predictive analytics, such as Tableau, Amazon Forecast, and Adobe Analytics

Out-Of-Scope

  • AI software platforms, such as OpenAI, Alphabet, and DeepMind
  • Supply chain and product analytics, such as Azure Machine Learning, Tableau, and Qlik Supply Chain Analytics
  • Analytic data management and integration, such as SAS, IBM, TIBCO, and DataStax
  • Analytics and performance management applications, such as Paycor, BambooHR, and Lattice
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Jul 2024

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    Denmark, known for its high standard of living and welfare state, has a thriving economy that has been growing steadily over the years. The Business Intelligence Software market in Denmark has also been experiencing significant growth in recent times.

    Customer preferences:
    Denmark has a highly digitalized economy and a tech-savvy population. The Danish market has shown a preference for Business Intelligence Software that is easy to use and flexible. Customers in Denmark are also looking for software that can integrate seamlessly with other systems to provide a unified view of their data. Additionally, there is a growing demand for cloud-based Business Intelligence Software that can be accessed from anywhere.

    Trends in the market:
    The Business Intelligence Software market in Denmark is witnessing a shift towards self-service analytics. There is a growing trend among businesses to empower employees with the ability to access and analyze data without the need for technical expertise. This has led to the emergence of self-service analytics tools that are user-friendly and can be used by anyone within the organization. Another trend in the market is the use of artificial intelligence and machine learning to provide insights and recommendations to businesses.

    Local special circumstances:
    Denmark has a highly regulated business environment, with strict data protection laws. This has led to a greater focus on data privacy and security in the Business Intelligence Software market. Vendors operating in Denmark need to comply with local regulations and ensure that their software is secure and meets the highest standards of data protection.

    Underlying macroeconomic factors:
    Denmark has a highly skilled workforce and a strong focus on innovation. The country has a thriving startup ecosystem and is home to many technology companies. The government has also been actively promoting digitalization and investing in technology infrastructure. These factors have contributed to the growth of the Business Intelligence Software market in Denmark. Additionally, the COVID-19 pandemic has accelerated the adoption of digital technologies, including Business Intelligence Software, as businesses look to adapt to the new normal.

    Global Comparison

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Sources: Statista Market Insights, Financial Statements of Key Players, National statistical offices

    Methodology

    Data coverage:

    The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

    Modeling approach / Market size:

    The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

    Forecasts:

    We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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