Software as a Service - Tanzania | Statista Market Forecast

Revenue in the Software as a Service market is projected to reach US$33.85m in 2024.
0.0 dominates the market with a projected market volume of 0.0 in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 25.34%, resulting in a market volume of US$104.70m by 2029.
In global comparison, most revenue will be generated United States (US$187.20bn in 2024).

Definition:

Software as a Service (SaaS) refers to the type of public cloud service that delivers software applications over the internet on a subscription basis. Users can access and use the software through web browsers without having to install or maintain it locally. SaaS eliminates the need for purchasing, installing, and updating software, thus offering convenience and automatic updates while allowing users to focus on using the software to meet their requirements. The SaaS market includes the companies that provide these types of cloud-based software resources and services to individuals, businesses, and organizations. A typical example of this type of service is Microsoft Office 365, an SaaS suite of applications (e.g., Word, Excel, and PowerPoint) available for purchase by subscription and accessible via a web browser.

Additional Information:

The Software as a Service (SaaS) market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the SaaS market include companies such as Microsoft (Office 365), Salesforce (Customer 360), Oracle (Cloud applications), and IBM (Cloud).

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Enterprise software, such as SAP ERP, Oracle ERP Cloud, Salesforce CRM, and Microsoft Dynamics365
Productivity software, such as Microsoft 365, Google Workspace, and Adobe Creative Cloud

System infrastructure software, such as Microsoft Windows Operating System and Linux Operating System
On-premises software, such as on-premises versions of Microsoft Office, SAP ERP, and Oracle Database
Business-Process-as-a-Service (BPaaS), such as payroll management and accounting solutions via ADP Workforce Now, Intuit QuickBooks Online, Workday, and Oracle NetSuite

The Software as a Service market within the Public Cloud Market in Tanzania is experiencing subdued growth due to factors such as limited internet infrastructure and low technology adoption rates among businesses. However, the market still shows potential for growth in the future as more companies begin to recognize the benefits of utilizing cloud-based software services.

Customer preferences: The Software as a Service Market within the Public Cloud Market in Tanzania has seen a growing demand for cloud-based solutions that cater to remote work and e-learning needs. As a result, there has been an increase in the adoption of collaboration and communication tools, as well as online education platforms. This shift is driven by the need for flexibility and accessibility, especially in light of the COVID-19 pandemic, which has highlighted the importance of remote working and learning options.

Trends in the market: In Tanzania, the Software as a Service Market within the Public Cloud Market is experiencing a surge in demand for cloud-based solutions, particularly in the government and education sectors. This is driven by the government's push towards digital transformation and the need for cost-effective and scalable solutions. Additionally, there is a growing trend towards the adoption of mobile and web-based applications for business operations, creating opportunities for SaaS providers. These trends are expected to continue in the coming years, presenting significant growth potential for industry stakeholders. However, challenges such as limited internet infrastructure and data security concerns may need to be addressed to fully realize the potential of the SaaS market in Tanzania.

Local special circumstances: In Tanzania, the Software as a Service Market within the Public Cloud Market is heavily influenced by the country's limited IT infrastructure and low internet penetration rates. This creates a demand for cost-effective and user-friendly cloud solutions, making Software as a Service an attractive option. Additionally, Tanzania's growing entrepreneurial scene and increasing adoption of mobile technology have also contributed to the growth of this market. However, regulatory challenges and data privacy concerns pose potential obstacles to the market's development.

Underlying macroeconomic factors: The Software as a Service Market within the Public Cloud Market in Tanzania is influenced by macroeconomic factors such as technological advancements, government policies, and investment in digital infrastructure. Countries with favorable regulatory environments and strong investment in cloud technologies are experiencing faster market growth compared to regions with regulatory challenges and limited funding for digital transformation. Additionally, the increasing adoption of cloud-based solutions by businesses and the growing digital literacy among the population are driving the demand for Software as a Service in Tanzania.

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Together with platform as a service (PaaS) and infrastructure as a service (IaaS), software as a service (SaaS) is one of the three primary tiers of cloud computing. It allows businesses to redirect resources away from IT hardware, software, and personnel expenses, and towards other business needs. Currently, the most prominent companies in the SaaS market are Microsoft, Salesforce, Oracle, SAP, and Google.