Software as a Service - Kazakhstan

Kazakhstan

Revenue in the 0 market in Kazakhstan is projected to reach US$278.50m in 2024.
The Software as a Service market is expected to dominate the market in Kazakhstan with a projected market volume of 0 in 2024.
Revenue in this sector is anticipated to show an annual growth rate (CAGR 2024-2029) of 20.10%, resulting in a market volume of US$696.00m by 2029.
In global comparison, most revenue will be generated the United States, which is expected to reach US$187.20bn in 2024.
Kazakhstan's Public Cloud market for Software as a Service is witnessing a surge in demand as businesses increasingly prioritize digital transformation and remote collaboration.

Key regions: Japan, United Kingdom, United States, Italy, Germany

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Analyst Opinion

The Software as a Service Market in Kazakhstan within the Public Cloud Market is experiencing average growth, driven by factors like the increasing demand for digital solutions, growing awareness of health issues, and the convenience of online services. This growth is impacted by the country's growing economy and the government's focus on digital transformation.

Customer preferences: With the rise of digital transformation and the increasing adoption of cloud-based solutions, the Software as a Service Market within the Public Cloud Market in Kazakhstan has experienced a notable shift towards remote work and collaboration tools. This is driven by the changing work culture and the need for more efficient and flexible ways of working. Additionally, the demand for software solutions that enable remote access and data security has also seen a significant rise, as businesses prioritize the protection of sensitive information in a rapidly evolving digital landscape.

Trends in the market: In Kazakhstan, the Software as a Service Market within the Public Cloud Market is experiencing a surge in demand for cloud-based HR management and collaboration tools. This trend is driven by the increasing adoption of remote work and the need for efficient and secure communication and collaboration among employees. As this trend continues to grow, it will bring significant benefits to businesses, such as cost savings, improved productivity, and streamlined processes. However, it also presents challenges for industry stakeholders, such as data privacy and security concerns and the need for continuous innovation to meet evolving market demands.

Local special circumstances: In Kazakhstan, the Software as a Service Market within the Public Cloud Market is experiencing rapid growth due to the country's favorable business environment, increasing digitalization efforts, and growing IT sector. Additionally, the government's push for digital transformation and modernization of industries has led to a high demand for cloud-based solutions. Moreover, the country's strategic location, situated between Europe and Asia, makes it an attractive market for international companies looking to expand their SaaS offerings.

Underlying macroeconomic factors: The Software as a Service Market within the Public Cloud Market in Kazakhstan is impacted by macroeconomic factors such as the country's economic stability, government policies, and technological advancements. With a growing digital economy and increasing investment in IT infrastructure, Kazakhstan is witnessing a rise in the adoption of cloud-based solutions. Additionally, the country's supportive regulatory environment and initiatives to promote digital transformation are further driving the growth of the SaaS market. Moreover, the increasing demand for cost-effective and scalable solutions, coupled with the rise in remote work due to the COVID-19 pandemic, is also fueling the demand for SaaS in Kazakhstan.

Methodology

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.