Desktop as a Service - Australia | Statista Market Forecast

Revenue in the Desktop as a Service market is projected to reach US$55.93m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 16.13%, resulting in a market volume of US$118.10m by 2029.
The average spend per employee in the Desktop as a Service market is projected to reach US$3.83 in 2024.
In global comparison, most revenue will be generated United States (US$2.04bn in 2024).

Definition:

Desktop as a Service (DaaS) refers to the type of public cloud service that provides virtual desktop environments and is accessible from any device with an internet connection. It is a cloud solution that virtualizes the desktop experience, thus providing convenience, mobility, and ease of management while freeing the users from the constraints of traditional hardware-based computing. A typical example of this type of service is VMware Horizon Cloud.

Additional Information:

The Desktop as a Service (DaaS) market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players in the DaaS market include companies such as VM Ware (Horizon Cloud), Dell Technologies cloud, and Nutanix Frame.

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Virtual desktop services for remote work, such as Amazon WorkSpaces and Zoho Workplace
Virtual desktop infrastructure (VDI), such as VMware Horizon Cloud and Citrix Virtual Apps and Desktops
Virtual desktop services for graphics-intensive applications, such as Teradici cloud access software and NVIDIA Virtual GPU (vGPU)
Virtual desktop services for other use cases, eg, specific industry applications and secure and compliant solutions, such as HPE GreenLake VDI and Dizzion DaaS

Private cloud services, such as IBM Cloud Private, Microsoft Azure Stack HCI, and VMware vCloud Suite
Physical data centers, such as Dell PowerEdge Servers, Lenovo Think System Servers, and HPE ProLiant Servers

The Desktop as a Service market within the Public Cloud Market in Australia is experiencing mild growth, influenced by factors such as the rising demand for remote work solutions, cost-effectiveness, and evolving security concerns among businesses.

Customer preferences: Consumers in Australia are increasingly prioritizing flexible work arrangements, prompting a rise in demand for Desktop as a Service (DaaS) solutions that facilitate seamless remote access to company resources. This trend is particularly evident among younger professionals who value work-life balance and the ability to work from diverse locations. Additionally, as businesses navigate evolving security concerns, there is a growing preference for DaaS offerings that provide robust data protection and compliance features, reflecting an emphasis on both efficiency and security in the digital workspace.

Trends in the market: In Australia, the Desktop as a Service (DaaS) market is experiencing significant growth as organizations increasingly adopt flexible work models. This shift is driven by a demand for seamless remote access to corporate resources, particularly among younger professionals who prioritize work-life balance. Furthermore, businesses are emphasizing security, leading to a preference for DaaS solutions that offer advanced data protection and compliance features. This trend not only enhances operational efficiency but also influences how industry stakeholders, including service providers and IT departments, approach workforce management and cybersecurity strategies.

Local special circumstances: In Australia, the Desktop as a Service (DaaS) market is thriving due to the country's unique geographical and cultural landscape. The vast distances between urban and rural areas create a need for reliable remote access solutions, enabling organizations to connect distributed teams effectively. Additionally, Australia’s strong emphasis on data privacy regulations, such as the Privacy Act, drives businesses to seek DaaS providers that ensure compliance and robust security measures. This regulatory environment, coupled with a culturally diverse workforce that values flexibility, propels the adoption of DaaS solutions across various sectors.

Underlying macroeconomic factors: The Desktop as a Service (DaaS) market in Australia is significantly influenced by macroeconomic factors such as economic stability, technological innovation, and government policies that promote digital transformation. Australia's robust national economy, characterized by steady GDP growth and low unemployment rates, provides a conducive environment for businesses to invest in cloud solutions. Furthermore, government initiatives aimed at enhancing digital infrastructure and promoting cybersecurity bolster confidence in DaaS adoption. Global trends, including the shift towards remote work and increased demand for scalable IT solutions, also drive growth, as organizations seek flexible and efficient ways to manage their workforce in an evolving economic landscape.

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Together with platform as a service (PaaS) and infrastructure as a service (IaaS), software as a service (SaaS) is one of the three primary tiers of cloud computing. It allows businesses to redirect resources away from IT hardware, software, and personnel expenses, and towards other business needs. Currently, the most prominent companies in the SaaS market are Microsoft, Salesforce, Oracle, SAP, and Google.