Business Process as a Service - Romania

Revenue in the Business Process as a Service market is projected to reach US$104.30m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 13.19%, resulting in a market volume of US$193.80m by 2029.
The average spend per employee in the Business Process as a Service market is projected to reach US$12.70 in 2024.
In global comparison, most revenue will be generated United States (US$27.06bn in 2024).

Definition:

Business Process as a Service (BPaaS) refers to the type of public cloud service that provides a comprehensive suite of cloud-based solutions designed to streamline and optimize various business processes. BPaaS providers offer a range of services, such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud. The BPaaS market includes the companies that provide these types of public cloud resources and services to individuals, businesses, and organizations. A typical example of this type of service is Accenture BpaaS.

Additional Information:

The Business Process as a Service (BPaaS) market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players in the BPaaS market include companies such as Accenture, IBM, Genpact, Deloitte, and Capgemini.

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Payroll processing services, such as ADP Workforce Now, Paychex, and Gusto
Human resources (HR) functions, such as Workday, Oracle HCM Cloud, and BambooHR
Customer relationship management (CRM) services, such as Salesforce, Microsoft Dynamics 365 CRM, and Zoho CRM
Accounting and finance services, such as Intuit QuickBooks Online, Xero, and FreshBooks
Procurement and supply chain management (SCM) solutions, such as Oracle SCM Cloud, SAP Integrated Business Planning (IBP), and Kinaxis RapidResponse

Enterprise software, such as SAP ERP, Oracle Database, and Microsoft SharePoint
Productivity software, such as Microsoft 365, Google Workspace, and Adobe Creative Suite
Private cloud services, such as VMware vCloud Suite, Microsoft Azure Stack HCI, and IBM Cloud Private
Physical data centers, such as those operated by Equinix, Digital Realty, or local providers

The Business Process as a Service market is experiencing mild growth in Romania's public cloud market, driven by factors such as increasing adoption of digital technologies and rising demand for convenient online services. This trend is impacted by the country's growing awareness of the benefits of digital health.

Customer preferences: The rise of digitalization and remote work has led to a growing demand for Business Process as a Service (BPaaS) solutions in Romania. This trend is driven by the need for streamlined and cost-effective business processes, as well as the desire for increased flexibility and scalability. Additionally, there has been a shift towards cloud-based solutions in the public sector, as government agencies look to modernize their operations and improve citizen services. This has created a significant opportunity for BPaaS providers to cater to the unique needs of the Romanian market.

Trends in the market: In Romania, the Business Process as a Service (BPaaS) market within the public cloud market is experiencing a rise in demand for AI-powered solutions, with companies leveraging automation and machine learning to streamline processes and improve efficiency. Additionally, there is a growing trend of using cloud-based collaboration tools to facilitate remote work and enhance productivity. These trends are significant as they offer cost-effective and scalable solutions for businesses, and have the potential to drive digital transformation across industries. Industry stakeholders should pay attention to these trends and invest in innovative BPaaS solutions to stay competitive in the market.

Local special circumstances: In Romania, the Business Process as a Service Market within the Public Cloud Market is influenced by the country's strong IT industry and its strategic location at the crossroads of Europe. This has led to the development of advanced technological infrastructure and a highly skilled workforce, making Romania an attractive market for digital transformation services. Additionally, the country's membership in the European Union provides a stable regulatory environment and access to a large market of potential customers. However, Romania's relatively low internet penetration rate and limited adoption of cloud technologies present challenges for the growth of the Business Process as a Service Market.

Underlying macroeconomic factors: The Business Process as a Service Market within the Public Cloud Market in Romania is shaped by various macroeconomic factors such as the country's economic growth, government policies, and digital transformation initiatives. Romania's strong economic growth and increasing investments in technology have created a favorable environment for the adoption of public cloud services. Additionally, the country's supportive regulatory framework and its efforts to improve digital infrastructure have further boosted the growth of the market. Furthermore, the rising demand for cost-effective and efficient business solutions, coupled with the increasing use of digital platforms, is expected to drive the growth of the Business Process as a Service Market within the Public Cloud Market in Romania.

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Together with platform as a service (PaaS) and infrastructure as a service (IaaS), software as a service (SaaS) is one of the three primary tiers of cloud computing. It allows businesses to redirect resources away from IT hardware, software, and personnel expenses, and towards other business needs. Currently, the most prominent companies in the SaaS market are Microsoft, Salesforce, Oracle, SAP, and Google.