Business Process as a Service - Africa

Revenue in the Business Process as a Service market is projected to reach US$1.21bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 14.05%, resulting in a market volume of US$2.34bn by 2029.
The average spend per employee in the Business Process as a Service market is projected to reach US$2.35 in 2024.
In global comparison, most revenue will be generated United States (US$27.06bn in 2024).

Definition:

Business Process as a Service (BPaaS) refers to the type of public cloud service that provides a comprehensive suite of cloud-based solutions designed to streamline and optimize various business processes. BPaaS providers offer a range of services, such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud. The BPaaS market includes the companies that provide these types of public cloud resources and services to individuals, businesses, and organizations. A typical example of this type of service is Accenture BpaaS.

Additional Information:

The Business Process as a Service (BPaaS) market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players in the BPaaS market include companies such as Accenture, IBM, Genpact, Deloitte, and Capgemini.

For more information on the data displayed, use the info button right next to the boxes.

Payroll processing services, such as ADP Workforce Now, Paychex, and Gusto
Human resources (HR) functions, such as Workday, Oracle HCM Cloud, and BambooHR
Customer relationship management (CRM) services, such as Salesforce, Microsoft Dynamics 365 CRM, and Zoho CRM
Accounting and finance services, such as Intuit QuickBooks Online, Xero, and FreshBooks
Procurement and supply chain management (SCM) solutions, such as Oracle SCM Cloud, SAP Integrated Business Planning (IBP), and Kinaxis RapidResponse

Enterprise software, such as SAP ERP, Oracle Database, and Microsoft SharePoint
Productivity software, such as Microsoft 365, Google Workspace, and Adobe Creative Suite
Private cloud services, such as VMware vCloud Suite, Microsoft Azure Stack HCI, and IBM Cloud Private
Physical data centers, such as those operated by Equinix, Digital Realty, or local providers

The Public Cloud Market in Africa is seeing moderate growth, influenced by factors like the adoption of Business Process as a Service and increasing awareness of digital solutions. Subdued growth is impacted by challenges such as limited infrastructure and data privacy concerns.

Customer preferences: Consumers in Africa are increasingly turning to cloud-based solutions for their business process needs, as it offers greater flexibility and cost-effectiveness. This trend is propelled by the region's growing entrepreneurial spirit and the need for efficient and scalable processes. Additionally, the rise of mobile technology and the proliferation of internet access have enabled businesses to adopt cloud-based services, making it easier to manage operations remotely. This shift towards digital solutions is also driven by the need for more streamlined and agile processes to keep up with the fast-paced business landscape in Africa.

Trends in the market: In Africa, the Business Process as a Service Market within the Public Cloud Market is experiencing a surge in demand for cloud-based solutions, as businesses look for cost-effective and scalable ways to streamline their processes. This trend is expected to continue, with more businesses adopting cloud-based services for better efficiency and flexibility. Additionally, there is a growing trend of using artificial intelligence and automation in business processes, which can further enhance the capabilities of Business Process as a Service solutions. These trends have significant implications for industry stakeholders, as they need to stay updated with the latest technologies and adapt to changing market demands to remain competitive. Failure to do so could result in losing market share to more agile and innovative competitors.

Local special circumstances: In Africa, the Business Process as a Service Market within the Public Cloud Market is influenced by factors such as a rapidly growing tech-savvy population, infrastructure challenges, and varying levels of government support. For example, in South Africa, the market is driven by a strong entrepreneurial culture and the government's focus on digital transformation. In Nigeria, the market is fueled by the large population and increasing internet penetration, while in Kenya, the market is driven by the rise of mobile money and the push towards a digital economy. These local factors play a crucial role in shaping the dynamics of the Business Process as a Service Market within the Public Cloud Market in Africa.

Underlying macroeconomic factors: The Business Process as a Service Market within the Public Cloud Market in Africa is heavily impacted by macroeconomic factors such as economic growth, government policies, and technological advancements. Countries with strong economic growth and supportive regulatory environments are seeing a higher adoption of Public Cloud services, including Business Process as a Service. Additionally, investments in digital infrastructure and increasing demand for cost-effective solutions are contributing to the growth of this market in the region. However, slower economic growth and limited digital infrastructure in some countries may hinder the market's potential. Moreover, the ongoing digital transformation and the increasing need for efficient business processes are driving the demand for Business Process as a Service in Africa.

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Together with platform as a service (PaaS) and infrastructure as a service (IaaS), software as a service (SaaS) is one of the three primary tiers of cloud computing. It allows businesses to redirect resources away from IT hardware, software, and personnel expenses, and towards other business needs. Currently, the most prominent companies in the SaaS market are Microsoft, Salesforce, Oracle, SAP, and Google.