Definition:
The PC market refers to the devices that are used to perform a variety of computing functions, including data processing and communication. Examples include tablets, laptops, and desktop PCs. These devices typically consist of hardware components, such as processors, memory, and storage, as well as software components that enable the device to run specific applications or perform certain tasks. Computing devices are used in a wide range of settings, from personal use to business and scientific applications. The technology driving computing devices continues to evolve, with innovations in areas such as processing power, battery life, and connectivity.
Structure:
The PC market can be broken down into several product categories:
Additional Information:
The market comprises revenue and revenue change. Figures are generated through both online and offline sales channels and include spending by consumers (B2C) and enterprises (B2B). Key players in the market are companies like Apple, HP, Dell, Lenovo, and ASUS. These companies are leaders in their respective segments and are known for their innovative products, brand reputation, and extensive distribution networks. For more information on the data displayed, please use the info button right next to the boxes.
Notes: Data shown is using current exchange rates. Data shown reflects market impacts of Russia-Ukraine war.
Most recent update: Mar 2024
Source: Statista Market Insights
Notes: Data shown is using current exchange rates. Data shown does not yet reflect market impacts of Russia-Ukraine war, we are currently working on an update.
Most recent update: Mar 2024
Source: Statista Market Insights
Most recent update: Mar 2024
Source: Statista Market Insights
The trend to use mobile devices to establish a higher flexibility is shaping the PC market in business and private environments. This development is especially forced in during the impact of COVID-19, when working from home is daily business for many people. Companies will adapt to home office policies more and more. Therefore, they invest in new, often mobile, equipment which drives the market and especially innovative mobile products. Nevertheless, the laptop market in particular is benefiting from this trend.
Notes: Data shown is using current exchange rates. Data shown reflects market impacts of Russia-Ukraine war.
Most recent update: Mar 2024
Source: Statista Market Insights
Data coverage: The data includes business spending (B2B), consumer spending (B2C), and government spending (B2G). The revenue is allocated to the country in which the money is spent at the manufacturer price level (excluding VAT). Modeling approach: Modeling is carried out by implementing a top-down approach with a bottom-up validation. By applying advanced statistical methods, forecasts are made based on historical developments, current trends, and key market indicators. The main drivers are the GDP, the level of digitization, and consumer attitudes toward device usage (e.g., “bring-your-own-device culture:” the use of personal devices for work purposes). The data is modeled in USD using current exchange rates; for the conversion of data from/into local currencies, real exchange rates are used. Further information: Updates are made twice a year if market dynamics change. COVID-19 is considered using country-specific factors.
Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights