Storage - Turkey | Statista Market Forecast

Revenue in the Storage market is projected to reach US$124.60m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 8.41%, resulting in a market volume of US$186.50m by 2029.
The average Spend per Employee in the Storage market is projected to reach US$3.45 in 2024.
In global comparison, most revenue will be generated United States (US$24bn in 2024).

Definition:

The Storage market focuses on computing equipment specifically designed for information storage, including storage-intensive servers, external storage systems, and storage expansion systems. This market specifically focuses on solutions that target the high-capacity storage requirements of businesses and organizations, setting aside options like consumer-grade storage products such as portable storage devices and Network Attached Storage (NAS). These storage systems are vital for organizations that require dependable archiving, data backup, and recovery capabilities, serving as an indispensable component in advancing the digital capabilities of industries worldwide.

Additional Information:

The Storage market includes revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players in the Storage market include companies such as Dell, HPE, NetApp, and IBM.

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Storage Intensive Servers, such as Dell EMC PowerVault Series, and HPE StoreEasy Storage
Enterprise Storage Devices, such as HPE 3PAR StoreServ Storage, and IBM FlashSystem
Cloud Storage Solutions, such as integration with Amazon AWS S3, and Microsoft Azure Blob Storage

Personal Computers, such as Apple iMac, and Dell Inspiron Series
Consumer-Grade Storage, such as Seagate Hard Disk, and Samsung NVMe SSD

The Storage Market in Turkey's Data Center Market has been facing a negligible decline in growth rate due to factors such as slow adoption of digital technologies and limited awareness among consumers. Online health services are not yet widely utilized, causing a decrease in convenience offered.

Customer preferences: With the growing popularity of cloud computing and big data, there has been a noticeable increase in demand for scalable and efficient storage solutions within the Data Center Market in Turkey. This trend is driven by the need for businesses to store and manage large volumes of data, as well as the growing adoption of virtualization and data analytics. Additionally, the rise of remote work and online learning has further accelerated the demand for reliable and secure data storage solutions.

Trends in the market: In Turkey, the Storage Market within the Data Center Market is experiencing a surge in demand for cloud storage solutions, driven by the increasing adoption of cloud computing and data analytics. Additionally, there is a growing trend of using data centers for disaster recovery and business continuity purposes. This trend is expected to continue, as businesses prioritize data security and continuity in the wake of natural disasters and cyber attacks. These developments signal a shift towards a more resilient and efficient data center ecosystem, providing opportunities for data center operators and storage solution providers.

Local special circumstances: In Turkey, the Storage Market within the Data Center Market is experiencing growth due to the country's strategic location as a bridge between Europe and Asia. This has attracted international data center companies to establish a presence in Turkey, leading to increased demand for storage solutions. Additionally, the government's investments in digital infrastructure and support for data-driven industries have further boosted the growth of the storage market. Furthermore, Turkey's strong IT talent pool and favorable regulatory environment have also contributed to the market's growth, making it a key player in the region.

Underlying macroeconomic factors: The Storage Market within the Data Center Market in Turkey is influenced by macroeconomic factors such as technological advancements, government support, and investments in digital infrastructure. Countries with favorable regulatory environments and strong investments in digital technologies are experiencing faster market growth compared to regions with regulatory challenges and limited funding. Moreover, the increasing demand for data storage solutions due to the growing volume of data and the rising adoption of cloud-based services are driving the growth of the Storage Market in Turkey. Additionally, the country's strong economic growth and increasing focus on digitalization are expected to further boost the demand for storage solutions in the data center market.

Data coverage:

The data encompasses B2B enterprises. Figures are based on hardware-related expenses of businesses for setting up and maintaining an IT infrastructure.

Modeling approach / Market size:

Market sizes are determined through a top-down approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports and national statistical offices. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of digitization. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques, such as exponential trend smoothing and the S-curve function, is based on the behavior of the relevant market.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

As businesses generate unprecedented volumes of data, the future of enterprise storage is evolving rapidly, driven by the rise of cloud solutions. Cloud storage offers scalability and flexibility, making it essential for enterprises aiming to manage data efficiently and cost-effectively. Undoubtedly, the need to assess storage requirements has been heavily influenced by the demands posed by data centers and artificial intelligence (AI) applications. From handling big data analytics in AI to supporting 5G in telecoms, traditional data storage methods have been challenged, with cloud solutions redefining how organizations store and access critical information.