Market Insights Mobility Travel & Tourism

Camping - Uganda

Uganda

It is projected that the Camping market in Uganda will see a revenue of US$0.68m by 2024.
This figure is expected to increase at an annual growth rate (CAGR 2024-2029) of 10.49%, resulting in a projected market volume of US$1.12m by 2029.
Additionally, the number of users in this market is expected to reach 12.40k users by 2029.
The user penetration rate, which is currently at 0.0%, is expected to double to 0.0% by 2029.
The average revenue per user (ARPU) is projected to be US$103.70.
By 2029, it is expected that 59% of the Camping market's total revenue will be generated through online sales.
It is noteworthy to mention that in comparison to other countries, United States is projected to generate the most revenue in this market, with a figure of US$25,810m in 2024.
Camping in Uganda offers a unique opportunity to experience the country's rich wildlife and natural beauty firsthand, making it an increasingly popular choice for adventurous travelers.

Key regions: Singapore, United Kingdom, Indonesia, India, Vietnam

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Analyst Opinion

The Camping market in Uganda is experiencing a significant growth trajectory, driven by evolving customer preferences, emerging trends, and unique local special circumstances.

Customer preferences: Customers in Uganda are increasingly drawn to camping as a way to connect with nature and enjoy outdoor activities. The demand for camping equipment and gear is on the rise as more individuals and families seek affordable and adventurous holiday options. This shift in consumer behavior is in line with the global trend towards sustainable and experiential travel.

Trends in the market: One notable trend in the Ugandan camping market is the growing popularity of eco-friendly and sustainable camping practices. Consumers are showing a preference for environmentally friendly products and services, driving manufacturers and service providers to adopt more sustainable practices. Additionally, there is a rising interest in off-the-grid camping experiences, promoting a closer connection to nature and minimal environmental impact.

Local special circumstances: Uganda's diverse landscape and rich biodiversity make it an ideal destination for camping enthusiasts. From the lush forests of Bwindi Impenetrable National Park to the picturesque shores of Lake Victoria, the country offers a wide range of camping opportunities for nature lovers. The presence of national parks, wildlife reserves, and cultural heritage sites further enhances the appeal of camping in Uganda, attracting both domestic and international tourists.

Underlying macroeconomic factors: The growth of the camping market in Uganda is also influenced by macroeconomic factors such as increasing disposable income levels, a growing middle class, and government initiatives to promote tourism. As more Ugandans have the financial means to invest in recreational activities, the demand for camping products and services is expected to continue rising. Government support for the tourism sector through infrastructure development and marketing campaigns further boosts the camping market in the country.

Methodology

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.