Camping - Southern Africa

Southern Africa

Highlights

Southern Africa is expected to witness a significant growth in the Camping market as the revenue is projected to reach US$9.47m by 2024.
The revenue is further expected to exhibit an annual growth rate (CAGR 2024-2029) of 8.79%, resulting in a projected market volume of US$14.43m by 2029.
Moreover, the Camping market is expected to witness an increase in the number of users, which is projected to amount to 207.10k users by 2029.
In 2024, the user penetration in the Southern African Camping market is expected to be 0.2%, which is forecasted to reach 0.3% by 2029.
The average revenue per user (ARPU) is expected to be US$69.58.
Furthermore, it is projected that 62% of the total revenue in the Camping market will be generated through online sales by 2029.
It is noteworthy that in terms of global comparison, United States is expected to generate the most revenue in the Camping market, which is projected to be US$26bn in 2024.
Camping in Southern Africa offers unique experiences, from the rugged terrain of Namibia to the wildlife-rich national parks of South Africa.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Camping market in Southern Africa has been experiencing a notable growth in recent years, driven by various factors that are shaping the industry in the region.

Customer preferences: Customers in Southern Africa are increasingly drawn to camping as a way to reconnect with nature and enjoy outdoor activities. The region's diverse landscapes, including savannas, deserts, and coastlines, offer a wide range of camping experiences that cater to different preferences. Many campers are seeking unique and off-the-beaten-path locations to explore, contributing to the rise of ecotourism and sustainable camping practices.

Trends in the market: In South Africa, glamping (luxury camping) has been gaining popularity among travelers looking for a more comfortable outdoor experience without compromising on amenities. This trend has led to the development of upscale camping sites and safari lodges that offer high-end accommodation options in scenic settings. Additionally, the rise of adventure tourism in countries like Namibia and Botswana has boosted the demand for camping gear and equipment tailored for activities such as hiking, fishing, and wildlife watching.

Local special circumstances: Southern Africa's rich biodiversity and wildlife reserves make it a prime destination for camping enthusiasts seeking a close encounter with nature. Countries like Zambia and Zimbabwe are known for their national parks and game reserves, attracting campers who want to experience the thrill of camping amidst exotic wildlife. The region's cultural heritage and traditional practices also play a role in shaping the camping market, with some sites offering cultural experiences and guided tours that showcase local customs and traditions.

Underlying macroeconomic factors: The growing tourism industry in Southern Africa, fueled by improved infrastructure and government initiatives to promote the region as a tourist destination, has had a positive impact on the camping market. Rising disposable incomes and changing consumer preferences have also contributed to the increased demand for camping experiences, driving investment in campgrounds, facilities, and services across the region. As the camping market continues to evolve, stakeholders are focusing on sustainability and responsible tourism practices to ensure the long-term viability of the industry in Southern Africa.

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.