Definition:
The Camping market includes bookings at camping sites for pitches using tents, campervans, or trailers. These can be a part of big chains like Kampgrounds of America (KOA) or privately managed campsites.Additional Information:
The main performance indicators of the Camping market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests at the campsite. Each user is only counted once per year.
The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.
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Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
The Camping market in Senegal has been experiencing significant growth and development in recent years.
Customer preferences: Customers in Senegal are increasingly drawn to camping as a way to connect with nature and enjoy outdoor activities with family and friends. The appeal of camping lies in the opportunity to explore Senegal's diverse landscapes, from sandy beaches to lush forests, while engaging in activities such as hiking, bird watching, and stargazing.
Trends in the market: One notable trend in the Senegalese camping market is the rise of eco-friendly and sustainable camping practices. Campgrounds and tour operators are increasingly focusing on minimizing their environmental impact by promoting recycling, using renewable energy sources, and supporting local conservation efforts. This trend aligns with global concerns about climate change and sustainability, making eco-friendly camping options particularly attractive to environmentally conscious consumers.
Local special circumstances: Senegal's unique geographical features, including its proximity to the Atlantic Ocean and the Sahara Desert, make it an ideal destination for camping enthusiasts seeking diverse outdoor experiences. The country's stable political environment and growing tourism infrastructure have also contributed to the development of the camping market. Additionally, the rich cultural heritage and warm hospitality of the Senegalese people add a unique charm to the camping experience in the country.
Underlying macroeconomic factors: The growth of the camping market in Senegal can be attributed to several macroeconomic factors, including increasing disposable incomes among the middle class, a growing tourism sector, and government initiatives to promote outdoor recreation and ecotourism. As more Senegalese and international tourists seek affordable and adventurous travel options, camping has emerged as a popular choice for experiencing the country's natural beauty and cultural offerings.
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
Data coverage:
Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.Modeling approach:
We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.Forecasts:
We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.Additional notes: :
Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights