Camping - Lithuania

Lithuania

Highlights

Lithuania is projected to witness a significant growth in its Camping market revenue, with an estimated revenue of US$802.10k in 2024.
Furthermore, this market is expected to exhibit an impressive annual growth rate (CAGR 2024-2029) of 4.71%, eventually leading to a projected market volume of US$1.01m by 2029.
Moreover, the estimated number of users in the Camping market in Lithuania is expected to reach 29.75k users by 2029.
The user penetration in the Camping market is anticipated to be 0.9% in 2024 and is expected to decline to 1.2% by 2029.
The average revenue per user (ARPU) is projected to be US$33.14.
In addition, it is forecasted that 62% of total revenue will be generated through online sales by 2029.
It is noteworthy that in global comparison, United States is expected to generate the highest revenue in the Camping market, with an estimated revenue of US$26bn in 2024.
However, Lithuania's projected growth in this market is promising.
Lithuania's camping market is experiencing a rise in popularity due to the country's stunning natural landscapes and affordable prices.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

Lithuania has seen a growing interest in camping in recent years, with more people opting for outdoor adventures and nature-based experiences.

Customer preferences: Customers in Lithuania are increasingly valuing sustainable and eco-friendly camping options, seeking to minimize their environmental impact while enjoying the great outdoors. There is a rising demand for camping sites that offer amenities such as recycling facilities, composting toilets, and renewable energy sources. Additionally, there is a preference for unique and off-the-beaten-path camping locations that provide a sense of exclusivity and adventure.

Trends in the market: One notable trend in the Lithuanian camping market is the popularity of glamping, a luxurious form of camping that combines the experience of being in nature with the comfort of upscale accommodations. Glamping sites offering yurts, treehouses, and geodesic domes have been gaining traction among campers looking for a more refined outdoor experience. Furthermore, the rise of digital nomadism has led to an increase in the number of campsites offering amenities such as high-speed internet and coworking spaces to cater to remote workers seeking a work-life balance in natural settings.

Local special circumstances: Lithuania's abundant natural landscapes, including dense forests, pristine lakes, and picturesque coastline, make it an ideal destination for camping enthusiasts. The country's relatively small size allows for easy access to various camping sites, from national parks to coastal dunes. Additionally, Lithuania's rich cultural heritage and traditional festivals provide unique opportunities for campers to immerse themselves in the local customs and traditions while enjoying the outdoor lifestyle.

Underlying macroeconomic factors: The growing popularity of camping in Lithuania can be attributed to a combination of factors, including increasing disposable incomes, a desire for experiential travel, and a shift towards sustainable and mindful consumption. As more people prioritize experiences over material possessions, camping offers a cost-effective way to connect with nature and create lasting memories. Moreover, the COVID-19 pandemic has accelerated the trend towards outdoor activities and domestic tourism, leading more Lithuanians to explore their own country's natural wonders through camping trips.

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.