Camping - Laos | Statista Market Forecast

It is projected that the Camping market in Laos will generate a revenue of US$289.40k by 2024.
Furthermore, the revenue is expected to exhibit an annual growth rate (CAGR 2024-2029) of 11.28%, leading to a projected market volume of US$493.90k by 2029.
Additionally, the number of Camping market users is anticipated to amount to 4.42k users by 2029.
In 2024, the user penetration is estimated to be 0.0%, which is expected to increase to 0.1% by 2029.
The average revenue per user (ARPU) is also expected to rise to US$108.50.
Moreover, it is projected that 58% of the total revenue in the Camping market will be generated through online sales by 2029.
Lastly, in a global comparison, it is worth noting that United States is expected to generate the most revenue (US$26bn in 2024) in the Camping market.
Camping in Laos offers a unique opportunity for travellers to experience the country's untouched natural beauty and rich cultural heritage.

Definition:

The Camping market includes bookings at camping sites for pitches using tents, campervans, or trailers. These can be a part of big chains like Kampgrounds of America (KOA) or privately managed campsites.

Additional Information:

The main performance indicators of the Camping market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests at the campsite. Each user is only counted once per year.

The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.

For further information on the data displayed, refer to the info button right next to each box.

Booking of pitches for tents, campervans, or trailers

Camping equipment
Glamping

The Camping market in Laos is experiencing a steady growth trajectory, driven by a combination of factors unique to the region.

Customer preferences: In Laos, there is a growing trend among customers towards eco-friendly and sustainable camping options. Tourists and locals alike are increasingly seeking camping experiences that allow them to connect with nature while minimizing their environmental impact. This shift in preferences is in line with global trends towards responsible tourism and eco-conscious consumer behavior.

Trends in the market: One notable trend in the Camping market in Laos is the rise of glamping, a portmanteau of "glamorous camping. " Glamping sites offer luxurious amenities and accommodations in natural settings, attracting a niche market of travelers looking for a more upscale camping experience. This trend reflects a broader movement towards experiential travel and unique lodging options in the tourism industry.

Local special circumstances: Laos's rich biodiversity and pristine natural landscapes make it an ideal destination for camping enthusiasts. The country's lush forests, tranquil rivers, and picturesque mountains provide the perfect backdrop for camping adventures. Additionally, the government's efforts to promote tourism and outdoor recreation have contributed to the development of camping facilities and infrastructure across the country.

Underlying macroeconomic factors: The growth of the Camping market in Laos is also supported by favorable macroeconomic conditions, including increasing disposable incomes and a growing tourism sector. As more people have the financial means to travel and explore the great outdoors, the demand for camping experiences is expected to continue rising. Furthermore, the government's focus on sustainable tourism development aligns with the preferences of modern campers seeking environmentally conscious options.

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.

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