Definition:
The Camping market includes bookings at camping sites for pitches using tents, campervans, or trailers. These can be a part of big chains like Kampgrounds of America (KOA) or privately managed campsites.Additional Information:
The main performance indicators of the Camping market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests at the campsite. Each user is only counted once per year.
The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.
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Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
The Camping market in Georgia has been experiencing significant growth and development in recent years.
Customer preferences: Customers in Georgia are increasingly seeking outdoor experiences and adventure, which has led to a growing interest in camping. The desire to connect with nature, disconnect from technology, and enjoy the picturesque landscapes of Georgia has driven more people towards camping as a preferred leisure activity.
Trends in the market: One noticeable trend in the Camping market in Georgia is the rise of glamping, a luxurious form of camping that offers unique and comfortable accommodations in natural settings. This trend caters to customers who seek the experience of camping but with added comfort and amenities. Additionally, there has been a surge in eco-friendly and sustainable camping practices, reflecting a global trend towards responsible tourism.
Local special circumstances: Georgia's diverse geography, including mountains, forests, and coastal areas, provides ample opportunities for camping enthusiasts to explore different terrains and environments. The country's rich cultural heritage and warm hospitality also contribute to making camping a popular choice for both locals and tourists looking to immerse themselves in the Georgian way of life.
Underlying macroeconomic factors: The growing tourism industry in Georgia, driven by its unique attractions and affordable travel options, has played a significant role in the development of the Camping market. As more visitors flock to the country to experience its natural beauty and cultural offerings, the demand for camping facilities and services continues to rise. Additionally, favorable government policies and investments in infrastructure have further supported the growth of the camping sector in Georgia.
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
Data coverage:
Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.Modeling approach:
We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.Forecasts:
We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.Additional notes: :
Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights