Market Insights Mobility Travel & Tourism

Camping - Georgia

Georgia

In Georgia, the Camping market is expected to experience a significant increase in revenue in the coming years.
The projected revenue for the market in 2024 is US$134.70k without any change in currency.
Moreover, the market is anticipated to grow at a Compound Annual Growth Rate (CAGR) of 11.56% between 2024 and 2029, resulting in a market volume of US$232.80k by 2029.
Additionally, it is projected that the number of users in the Camping market will reach 5.50k users by 2029.
The user penetration rate is expected to increase from 0.1% in 2024 to 0.1% by 2029.
The average revenue per user (ARPU) is expected to be US$38.76 in Georgia.
Furthermore, it is anticipated that 62% of the total revenue generated in the Camping market will be through online sales by 2029.
It is noteworthy that United States is projected to generate the highest revenue in the Camping market globally, with an estimated revenue of US$25,810m in 2024.
Georgia's rugged landscapes and rich cultural heritage make it an increasingly popular destination for camping enthusiasts seeking a unique outdoor experience.

Key regions: Singapore, United Kingdom, Indonesia, India, Vietnam

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Analyst Opinion

The Camping market in Georgia has been experiencing significant growth and development in recent years.

Customer preferences: Customers in Georgia are increasingly seeking outdoor experiences and adventure, which has led to a growing interest in camping. The desire to connect with nature, disconnect from technology, and enjoy the picturesque landscapes of Georgia has driven more people towards camping as a preferred leisure activity.

Trends in the market: One noticeable trend in the Camping market in Georgia is the rise of glamping, a luxurious form of camping that offers unique and comfortable accommodations in natural settings. This trend caters to customers who seek the experience of camping but with added comfort and amenities. Additionally, there has been a surge in eco-friendly and sustainable camping practices, reflecting a global trend towards responsible tourism.

Local special circumstances: Georgia's diverse geography, including mountains, forests, and coastal areas, provides ample opportunities for camping enthusiasts to explore different terrains and environments. The country's rich cultural heritage and warm hospitality also contribute to making camping a popular choice for both locals and tourists looking to immerse themselves in the Georgian way of life.

Underlying macroeconomic factors: The growing tourism industry in Georgia, driven by its unique attractions and affordable travel options, has played a significant role in the development of the Camping market. As more visitors flock to the country to experience its natural beauty and cultural offerings, the demand for camping facilities and services continues to rise. Additionally, favorable government policies and investments in infrastructure have further supported the growth of the camping sector in Georgia.

Methodology

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.