Bus Tickets - Southern Europe | Statista Market Forecast

By 2024, the Bus Tickets market in Southern Europe is expected to generate a revenue of US$1.87bn.
Looking ahead, the revenue is projected to attain a Compound Annual Growth Rate (CAGR 2024-2029) of 3.84%, leading to a market volume of US$2.25bn by 2029.
The number of users in this market is expected to reach 29.01m users by 2029, with user penetration projected to be 11.6% in 2024 and 12.2% by 2029.
The Average Revenue Per User (ARPU) is expected to be US$67.87.
Online sales are expected to generate 65% of the total revenue by 2029.
It is noteworthy that China will generate the most revenue in the Bus Tickets market globally, with a projected revenue of US$5bn by 2024.
Spain's bus market is experiencing a surge in demand for electric buses as cities like Madrid and Barcelona aim to reduce emissions.

Definition:

The Bus tickets market consists of tickets for long-distance travel or cross-regional travel by bus or coach. This includes country-specific providers of bus transport, e.g., Eurolines, National Express and Greyhound. As a rule, travel for single passengers and groups or time-limited subscription-based travel can be booked up to a year in advance. Tickets for public transport, for within a city or other local travel are not included.

Additional Information:

The main performance indicators of the Bus tickets market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the above-mentioned markets. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year. Additional definitions for each market can be found within the respective market pages.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

For further information on the data displayed, refer to the info button right next to each box.

Tickets for long-distance travel or cross-regional travel by bus or coach
Time-limited subscription based travel
Line service and regular, scheduled bus service
All online and offline booked long-distance bus tickets regardless of the purchase channel

Tickets for public transport, for within a city or other local travel
Bus trips that are organized as an excursion or specifically for a travel group

The Buses market in Southern Europe has been experiencing significant growth in recent years. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors have all contributed to this development. Customer preferences in Southern Europe have shifted towards more sustainable and environmentally-friendly modes of transportation. As a result, there has been an increased demand for buses, which are seen as a greener alternative to private cars. Furthermore, buses provide a cost-effective solution for commuting and traveling within and between cities, making them a popular choice among budget-conscious consumers. Trends in the market also play a crucial role in the growth of the Buses market in Southern Europe. One notable trend is the adoption of electric buses. Governments and municipalities in the region are increasingly investing in electric infrastructure and incentivizing the use of electric vehicles, including buses. This trend is driven by a combination of environmental concerns, government regulations, and advancements in battery technology. As a result, many bus operators are transitioning from traditional diesel buses to electric ones, leading to a surge in demand for electric buses in the market. Another trend in the Buses market in Southern Europe is the rise of shared mobility services. The concept of ride-sharing and on-demand transportation has gained traction in recent years, with companies like Uber and BlaBlaCar becoming popular in the region. This trend has also extended to the bus industry, with the emergence of bus-sharing platforms that allow users to book seats on intercity buses. This not only provides convenience for travelers but also maximizes the utilization of buses, making them a more efficient mode of transportation. Local special circumstances in Southern Europe have further contributed to the growth of the Buses market. The region is known for its dense urban areas and congested roads, making buses a practical and efficient solution for transportation. Additionally, Southern Europe is a popular tourist destination, attracting millions of visitors each year. This influx of tourists creates a high demand for transportation services, including buses, to cater to the needs of travelers. Underlying macroeconomic factors have also played a role in the development of the Buses market in Southern Europe. The region has experienced steady economic growth in recent years, leading to increased disposable income and consumer spending. This has translated into higher demand for transportation services, including buses, as people have more resources to travel and explore different destinations within the region. In conclusion, the Buses market in Southern Europe is experiencing growth due to customer preferences for sustainable transportation, trends in the market such as the adoption of electric buses and shared mobility services, local special circumstances such as dense urban areas and high tourism, and underlying macroeconomic factors including economic growth and increased consumer spending. These factors combined have created a favorable environment for the expansion of the Buses market in Southern Europe.

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of bus tickets.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

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