Bus Tickets - EMEA

  • EMEA
  • Revenue in the Bus Tickets market is projected to reach US$7.59bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 2.98%, resulting in a projected market volume of US$8.79bn by 2029.
  • In the Bus Tickets market, the number of users is expected to amount to 131.80m users by 2029.
  • User penetration is projected to be 4.8% in 2024 and 5.1% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$64.77.
  • In the Bus Tickets market, 65% of total revenue will be generated through online sales by 2029.
  • In global comparison, most revenue will be generated in China (US$4,971m in 2024).

Key regions: United States, Europe, Malaysia, Germany, Thailand

 
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Analyst Opinion

The Buses market in EMEA is experiencing significant growth due to various factors such as customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors.

Customer preferences:
Customers in the EMEA region are increasingly opting for buses as a mode of transportation due to several reasons. Firstly, buses offer a cost-effective solution for commuting, especially in urban areas where traffic congestion and parking costs are high. Secondly, buses provide a more environmentally friendly option compared to individual cars, as they can carry a large number of passengers at once, reducing overall carbon emissions. Lastly, the convenience of bus routes and schedules makes them a popular choice for both daily commuting and long-distance travel.

Trends in the market:
One of the key trends in the Buses market in EMEA is the growing demand for electric buses. Governments and municipalities across the region are implementing stricter emission regulations and promoting sustainable transportation solutions. As a result, bus operators are increasingly investing in electric buses to comply with these regulations and reduce their carbon footprint. Additionally, advancements in battery technology and infrastructure for charging electric buses have made them a viable option for many operators. Another trend in the market is the integration of smart technologies in buses. This includes features such as Wi-Fi connectivity, GPS tracking, and real-time passenger information systems. These technologies enhance the overall passenger experience and improve operational efficiency for bus operators. Additionally, the integration of smart ticketing systems allows for seamless payment and reduces the reliance on cash transactions.

Local special circumstances:
Each country in the EMEA region has its own unique circumstances that contribute to the development of the Buses market. For example, in countries with limited public transportation infrastructure, such as some parts of Eastern Europe, there is a growing demand for buses as a reliable mode of transportation. In contrast, countries with well-established public transportation systems, such as Germany and the Netherlands, are focusing on upgrading their existing bus fleets with more sustainable and technologically advanced buses.

Underlying macroeconomic factors:
The Buses market in EMEA is also influenced by underlying macroeconomic factors. Economic growth, population growth, and urbanization play a significant role in driving the demand for buses. As economies grow and urban areas expand, the need for efficient and sustainable transportation options increases. Additionally, government initiatives and investments in public transportation infrastructure also contribute to the growth of the Buses market. In conclusion, the Buses market in EMEA is experiencing growth due to customer preferences for cost-effective and environmentally friendly transportation options. The market is also being influenced by trends such as the adoption of electric buses and the integration of smart technologies. Local special circumstances and underlying macroeconomic factors further contribute to the development of the market in each country within the EMEA region.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of bus tickets.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

Overview

  • Revenue
  • Sales Channels
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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