Bicycles - EMEA

  • EMEA
  • Revenue in the Bicycles market in EMEA is forecasted to achieve US$29.63bn in 2024.
  • The revenue is anticipated to demonstrate an annual growth rate (CAGR 2024-2029) of 1.89%, leading to a projected market volume of US$32.54bn by 2029.
  • Bicycles market unit sales are projected to reach 29.73m bicycles in 2029.
  • The volume weighted average price of Bicycles market in 2024 is forecasted to be US$0.99k.
  • It is internationally observed that the highest revenue will be generated China (US$12,370m in 2024).
  • France's growing interest in electric bicycles is reshaping the EMEA market, with a focus on sustainable transportation solutions.
 
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Analyst Opinion

The EMEA Bicycles market is experiencing slow growth due to factors such as declining interest in traditional bicycles and increasing demand for electric bicycles. Other factors include rising environmental awareness and convenience of online shopping for bicycles.

Customer preferences:
The growing awareness of sustainability and eco-friendliness is driving a shift towards electric and hybrid bicycles in the EMEA region. This trend is fueled by a desire for greener transportation options and a push towards reducing carbon emissions. Additionally, with the rise of e-commerce and online shopping, there is a growing demand for delivery bicycles and cargo bikes for last-mile delivery solutions. This shift towards sustainable and efficient transportation options is expected to continue in the coming years.

Trends in the market:
In the EMEA region, the Bicycles Market market is experiencing a surge in demand for electric bikes, as consumers become more environmentally conscious and seek alternative modes of transportation. This trend is expected to continue, with governments promoting the use of electric bikes through subsidies and infrastructure development. Additionally, there is a growing trend of subscription-based bike sharing services, providing convenient and cost-effective transportation options for urban dwellers. These trends have significant implications for industry stakeholders, as they highlight the need for innovation and investment in sustainable mobility solutions to meet consumer demands.

Local special circumstances:
In EMEA, the Bicycles Market is heavily influenced by the region's strong cycling culture and infrastructure, as well as government initiatives promoting sustainable transportation. For example, in the Netherlands, where cycling is a way of life, there is a high demand for high-quality and specialized bicycles. In contrast, in countries like Italy and Spain, where cycling is popular for leisure and sports, there is a growing trend towards electric and hybrid bicycles. Additionally, strict regulations and taxes on car usage in cities like London and Paris have led to a surge in demand for bicycles as a mode of transportation, driving the growth of the market in these areas.

Underlying macroeconomic factors:
The Bicycles Market in EMEA is impacted by macroeconomic factors such as economic growth, consumer spending, and government policies. Countries with strong economic growth and high consumer spending tend to have a higher demand for bicycles, while countries with slow economic growth may see a decline in demand. Fiscal policies, such as taxes and subsidies, can also impact the market by affecting the affordability of bicycles. Additionally, factors such as population growth, urbanization, and environmental concerns also play a role in the demand for bicycles in the region.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of bicycles and the respective average prices for bicycles.

Modeling approach:

Market sizes are determined through a Bottom-Up approach, building on specific predefined factors for each market. As a basis for evaluating markets, we use publications of industry associations, expert blogs, and data provided by governments and scientific institutions. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, and consumer spending per capita (based on current prices). This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the ARIMA time series forecast and forecasts based on previous growth rates are well suited for forecasting the future demand for bicycles due to the brick and mortar nature of this market. The main drivers are GDP, consumer spending per capita, and population.

Additional notes:

The data is modeled using current exchange rates. The market is updated once a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

Overview

  • Unit Sales
  • Analyst Opinion
  • Revenue
  • Price
  • Electric Bike Share
  • Global Comparison
  • Methodology
  • Key Market Indicators
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