Regular Bicycles - Southern Europe

In 2024, revenue in the Regular Bicycles market in Southern Europe is forecasted to reach US$2.08bn.
The revenue is anticipated to demonstrate an annual growth rate (CAGR 2024-2029) of -3.36%, leading to a projected market volume of US$1.76bn by 2029.
Unit sales in the Regular Bicycles market are expected to reach 3.31m bicycles in 2029.
The volume weighted average price of Regular Bicycles market in the market is predicted to be US$542.40 in 2024.
Internationally, the United States is poised to generate the highest revenue, with US$7bn expected in 2024.
In Southern Europe, the demand for Regular Bicycles is surging due to increased interest in eco-friendly commuting options.

Definition:

Regular bicycles are means of transport designed to transport people and goods for professional and private purposes. They are used for leisure activities such as travelling or for physical exercise. Depending on the specific purpose and rider, bicycles come in different shapes and features.

They are powered by mere human strength without any electrically powered motors.

In recent years, different renting models have been established such as bike-sharing, in which bicycles can be rented for a defined period in exchange for a fee. These rented bikes are not included in this market outlook. Only bikes that were purchased for ownership are covered.

Structure:

The regular bicycles market covers all types of bicycles including road and racing bicycles, off-road bicycles, and special purpose bicycles. However, motorcycles, scooters, mopeds, secondhand bicycles, electric bicycles, as well as bikes purchased by bike-sharing services are not included.

Additional information:

The market comprises the number of bicycles sold, the average price paid per bicycle, revenue, and revenue growth as the key performance indicators. Revenue is derived as the product of the average price per bicycle times the number of bicycles purchased. Therefore, revenue excludes any profits from bike-sharing fees. Revenues are including VAT. The market only displays B2C revenues, hence B2B and B2G revenues are not included.

Road and racing bicycles such as cruiser, standard, gravel road-, touring-, and fixed gear bikes

Motorcycles, scooters, mopeds, electric bicycles
Secondhand bicycles
Bike-sharing bicycles
Rented bicycles

The Regular Bicycles market in Southern Europe is facing a subdued decline in growth rate due to various factors such as economic instability, changing consumer preferences, and intense competition from e-bike market. However, increasing health consciousness and government initiatives towards promoting eco-friendly transportation are expected to drive the market in the coming years.

Customer preferences: The Regular Bicycles Market within the Bicycles Market in Southern Europe has seen a rise in demand for eco-friendly and sustainable transportation options. Consumers are increasingly opting for regular bicycles as a means of reducing their carbon footprint and promoting healthy, active lifestyles. This trend is further fueled by the region's growing emphasis on environmental conservation and a shift towards more sustainable modes of transportation. Additionally, with the rise of urbanization and traffic congestion, regular bicycles are becoming a popular choice for convenient and efficient commuting.

Trends in the market: In Southern Europe, the Regular Bicycles Market within the Bicycles Market is seeing a rise in demand for electric bicycles. This trend is driven by the increasing focus on sustainability and the need for alternative modes of transportation. Additionally, there is a growing interest in cycling as a form of exercise, leading to the popularity of hybrid bicycles that offer both electric and manual options. This trend is expected to continue, with potential implications for industry stakeholders such as manufacturers and retailers who may need to adapt their product offerings to meet this demand.

Local special circumstances: In Southern Europe, the Regular Bicycles Market is heavily influenced by the region's strong cycling culture and the popularity of cycling as a mode of transportation. Additionally, the warm climate and scenic landscapes make it an ideal location for leisure cycling, driving demand for high-end and specialized bicycles. Furthermore, strict regulations on motorized vehicles in cities have led to a rise in demand for electric bicycles, further driving the growth of the Regular Bicycles Market in Southern Europe.

Underlying macroeconomic factors: The Southern Europe Regular Bicycles Market is heavily influenced by macroeconomic factors such as consumer spending, disposable income, and overall economic growth. As the region continues to recover from the economic downturn, consumers are more likely to spend on discretionary items such as bicycles. Additionally, government initiatives promoting healthy lifestyles and environmental sustainability are also driving the demand for regular bicycles in the region. However, countries with weaker economic growth and higher unemployment rates may experience slower market growth due to reduced consumer spending power.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of regular bicycles and the respective average prices for bicycles.

Modeling approach:

Market sizes are determined through a Bottom-Up approach, building on specific predefined factors for each market. As a basis for evaluating markets, we use publications of industry associations, expert blogs, and data provided by governments and scientific institutions. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, and consumer spending per capita (based on current prices). This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the ARIMA time series forecast and forecasts based on previous growth rates are well suited for forecasting the future demand for bicycles due to the brick and mortar nature of this market. The main drivers are GDP, consumer spending per capita, and population.

Additional notes:

The data is modeled using current exchange rates. The market is updated once a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

This report presents a comprehensive analysis and additional information on the Mobility market, in a PDF format.

The bicycle market in Germany has been enjoying dynamic development for a very long time. Bicycles are a popular way to get around in both urban and rural areas, with young children learning to ride firmly entrenched in the national culture. Germany has a variety of scenic bike routes, but looking out for bike lanes in a city is a daily part of life both for cyclists and pedestrians. Many cyclists value the multiple advantages cycling brings – physical activity, saving money by foregoing commuting with public transport or driving, and the eco-friendly aspect. A German city, Munster, even made it on the list of the eight most bike-friendly cities in the world in 2022.