Key regions: United States, Germany, Australia, India, United Kingdom
The Sleep Aids (Pharmacies) market in Oman has been experiencing significant growth in recent years.
Customer preferences: Customers in Oman are increasingly seeking sleep aids to help them combat sleep disorders and improve their overall sleep quality. This can be attributed to several factors, including the rising awareness about the importance of sleep for overall health and well-being, as well as the increasing prevalence of sleep disorders such as insomnia and sleep apnea. Additionally, the stressful and fast-paced lifestyle of modern society has also contributed to the growing demand for sleep aids.
Trends in the market: One of the key trends in the Sleep Aids (Pharmacies) market in Oman is the growing popularity of natural and herbal sleep aids. Customers are increasingly looking for products that are made from natural ingredients and have minimal side effects. This trend can be attributed to the increasing preference for holistic and alternative approaches to healthcare. As a result, there has been a rise in the availability of natural sleep aids in pharmacies across Oman. Another trend in the market is the increasing availability of sleep aids in different forms. While traditional sleep aids such as sleeping pills continue to be popular, customers are also exploring alternative options such as sleep sprays, aromatherapy products, and herbal teas. This trend can be attributed to the growing interest in wellness and self-care, as well as the desire for personalized sleep solutions.
Local special circumstances: Oman has a growing elderly population, which is a key demographic for the sleep aids market. As people age, they are more likely to experience sleep disorders and may require assistance in improving their sleep quality. This has created a significant market opportunity for sleep aids in Oman.
Underlying macroeconomic factors: The growing economy of Oman has also contributed to the development of the Sleep Aids (Pharmacies) market. As disposable incomes rise, customers have more purchasing power to invest in sleep aids. Additionally, the increasing number of pharmacies and healthcare facilities in Oman has made sleep aids more accessible to the general population. In conclusion, the Sleep Aids (Pharmacies) market in Oman is experiencing significant growth due to the increasing demand for sleep aids among customers. This can be attributed to factors such as the rising awareness about the importance of sleep, the prevalence of sleep disorders, and the stressful lifestyle of modern society. The market is witnessing trends such as the popularity of natural sleep aids and the availability of sleep aids in different forms. Furthermore, the growing elderly population and the improving economy of Oman are also contributing to the development of the market.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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