Key regions: Japan, United States, Europe, United Kingdom, Canada
The Hand Sanitizer (Pharmacies) market in Portugal has been experiencing significant growth in recent years. Customer preferences have shifted towards a greater emphasis on personal hygiene and cleanliness, leading to an increased demand for hand sanitizers. This trend has been further accelerated by the ongoing COVID-19 pandemic, which has heightened awareness about the importance of hand hygiene.
Customer preferences: In Portugal, customers are increasingly prioritizing personal hygiene and cleanliness, especially in light of the COVID-19 pandemic. Hand sanitizers have become an essential item for many individuals, as they offer a convenient and effective way to disinfect hands when soap and water are not readily available. Consumers are also becoming more conscious of the ingredients used in hand sanitizers, with a growing preference for natural and organic formulations.
Trends in the market: The Hand Sanitizer (Pharmacies) market in Portugal has witnessed a surge in demand due to the COVID-19 pandemic. Pharmacies have become a primary distribution channel for hand sanitizers, as consumers turn to trusted healthcare providers for their hygiene needs. Additionally, online sales of hand sanitizers have seen a significant increase, as consumers seek the convenience of home delivery.
Local special circumstances: Portugal, like many other countries, has implemented strict hygiene measures and social distancing protocols to combat the spread of COVID-19. This has led to an increased awareness of the importance of hand hygiene and a higher demand for hand sanitizers. The government has also encouraged the use of hand sanitizers in public spaces and provided guidelines for their proper use, further driving the market growth.
Underlying macroeconomic factors: The Hand Sanitizer (Pharmacies) market in Portugal is influenced by various macroeconomic factors. The country's GDP growth, consumer spending power, and healthcare infrastructure play a significant role in shaping the market dynamics. As the economy recovers from the impact of the pandemic, consumer confidence is expected to improve, leading to increased spending on personal hygiene products like hand sanitizers. In conclusion, the Hand Sanitizer (Pharmacies) market in Portugal has experienced significant growth due to changing customer preferences and the impact of the COVID-19 pandemic. The emphasis on personal hygiene and cleanliness, along with the convenience of hand sanitizers, has driven the market demand. Pharmacies and online channels have emerged as key distribution channels, catering to the increased consumer demand. The market is expected to continue growing as the economy recovers and consumer spending power improves.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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