Market Insights Health Pharmacies OTC Products

Hand Sanitizer (Pharmacies) - Indonesia

Indonesia

Revenue in the Hand Sanitizer market is projected to reach US$28.25m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 6.14%, resulting in a market volume of US$38.06m by 2029.
In global comparison, most revenue will be generated in China (US$385.20m in 2024).
In relation to total population figures, per person revenues of US$0.10 are generated in 2024.

Key regions: Japan, United States, Europe, United Kingdom, Canada

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Analyst Opinion

The Hand Sanitizer (Pharmacies) market in Indonesia has experienced significant growth in recent years.

Customer preferences: Customers in Indonesia have shown a growing preference for hand sanitizers sold in pharmacies. This is due to the perception that these products are of higher quality and more reliable than those available in other retail outlets. Customers also appreciate the convenience of being able to purchase hand sanitizers alongside other health and personal care products in pharmacies.

Trends in the market: One of the key trends in the Hand Sanitizer (Pharmacies) market in Indonesia is the increasing demand for natural and organic hand sanitizers. Customers are becoming more conscious about the ingredients used in personal care products and are seeking out options that are free from harmful chemicals. This trend is driven by a growing awareness of the potential health risks associated with certain synthetic ingredients. As a result, pharmacies are expanding their product offerings to include a wider range of natural and organic hand sanitizers to cater to this demand. Another trend in the market is the rising popularity of hand sanitizers with added moisturizers. Customers in Indonesia have traditionally associated hand sanitizers with dryness and skin irritation. However, with the introduction of hand sanitizers that contain moisturizing ingredients such as aloe vera and vitamin E, customers are now able to maintain clean hands without compromising on skin health. Pharmacies have capitalized on this trend by stocking a variety of moisturizing hand sanitizers to cater to different customer preferences.

Local special circumstances: Indonesia is a country with a large population and a high prevalence of communicable diseases. As a result, there is a strong emphasis on personal hygiene and cleanliness. Hand sanitizers have become an essential part of everyday life for many Indonesians, especially in urban areas where exposure to germs is higher. Pharmacies play a crucial role in meeting the demand for hand sanitizers, as they are easily accessible and trusted sources for these products.

Underlying macroeconomic factors: The Hand Sanitizer (Pharmacies) market in Indonesia is also influenced by macroeconomic factors such as population growth and urbanization. As the population continues to grow, the demand for hand sanitizers is expected to increase. Additionally, the rapid urbanization in Indonesia has led to a greater concentration of people in cities, resulting in higher exposure to germs and a greater need for hand sanitizers. These factors contribute to the overall growth of the Hand Sanitizer (Pharmacies) market in Indonesia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.