Eye Care - Pakistan

Pakistan

Highlights

In Pakistan, the revenue generated in the Eye Care market market in 2024 amounts to US$58.15m.
It is projected to grow annually by 3.78% (CAGR 2024-2029).
Among all countries, the United States generates the highest revenue in this market, with US$1.26bn in 2024.
When considering the total population, per person revenues amount to US$0.24 in 2024.
The demand for affordable and accessible eye care products in Pakistan is on the rise, as consumers prioritize their vision health.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Eye Care market in Pakistan has been experiencing significant growth in recent years, driven by various factors including changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors.Customer preferences in the Eye Care market in Pakistan have been shifting towards more advanced and specialized products and services. Consumers are becoming increasingly aware of the importance of eye health and are seeking out products and services that can help them maintain good vision. This has led to a growing demand for high-quality eyewear, contact lenses, and other vision correction solutions. Additionally, there is a rising interest in cosmetic eye care products, such as colored contact lenses, as consumers look to enhance their appearance.Trends in the market are also contributing to the growth of the Eye Care industry in Pakistan. One notable trend is the increasing adoption of digital devices, such as smartphones and tablets, which has resulted in a higher prevalence of eye strain and other vision-related issues. As a result, there is a growing demand for products and services that can help alleviate these problems, such as specialized lenses and eye exercises. Another trend is the rise of e-commerce, which has made it easier for consumers to access a wide range of eye care products and services from the comfort of their homes.Local special circumstances in Pakistan have also played a role in the development of the Eye Care market. The country has a large population, with a significant portion of the population suffering from vision problems. This creates a substantial market for eye care products and services. Additionally, there is a growing middle class in Pakistan, which has led to increased disposable income and a greater willingness to spend on healthcare, including eye care.Underlying macroeconomic factors have also contributed to the growth of the Eye Care market in Pakistan. The country has been experiencing economic growth in recent years, which has resulted in higher incomes and improved living standards for many people. This has translated into increased spending on healthcare, including eye care. Furthermore, the government has been taking steps to improve access to healthcare services, including eye care, which has further fueled the growth of the market.In conclusion, the Eye Care market in Pakistan is experiencing significant growth due to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. As consumers become more aware of the importance of eye health and seek out specialized products and services, the market is expected to continue to expand in the coming years.

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.