Pharmacies - Pakistan | Statista Market Forecast

The Pharmacies market in Pakistan is projected to reach a revenue of PKR US$4.08bn in 2024.
It is expected to show an annual growth rate (CAGR 2024-2029) of 5.73%, resulting in a market volume of PKR US$5.39bn by 2029.
In comparison to other countries, United States is expected to generate the highest revenue in the Pharmacies market, reaching US$387.30bn in 2024.
When considering the total population figures, the per person revenues in Pakistan are estimated to be PKR US$16.63 in 2024.
"Pharmacies in Pakistan are increasingly embracing digital solutions to streamline operations and enhance customer experience."

Definition:
Pharmacies are physical or digital places where mainly pharmaceuticals and medical products are sold. Additionally, they also sell other items that are generally found in a pharmacy, such as food supplements, cosmetic products, and other health-related goods. A large proportion of pharmaceuticals are only available on prescription; the rest of the product range of pharmacies is sold over the counter (OTC). Besides selling products, pharmacies also advise customers, inform them about undesirable effects of the products, and detect possible interactions with other medicines.

Structure:
The Pharmacies market consists of two markets: Prescriptions Drugs and OTC Products. The Prescription Drugs market covers all products – mainly pharmaceuticals – that are only available on prescription. The OTC Products market comprises all products that are sold over the counter (OTC), including pharmaceuticals, medical devices, and other items that are generally found in a pharmacy.

Additional information:
The KPIs shown include revenue, revenue growth, average revenue per pharmacy, average revenue per capita, number of pharmacies, pharmacy density, users, and the online sales share for the OTC Products market. Revenues are generated through offline and online spending by (B2C) consumers and include VAT. B2B and B2G sales as well as other pharmaceutical sales through hospitals or retail stores, such as supermarkets, are not included.
For more information on the data displayed, use the info button next to the boxes.

Prescription pharmaceuticals
Prescription medical products
OTC pharmaceuticals
OTC medical products
Pharmacy-usual items

Services such as vaccinations
Sales through hospitals or retail stores

The Pharmacies market in Pakistan is experiencing significant growth and development due to several key factors. Customer preferences for convenient and accessible healthcare services, along with the increasing demand for pharmaceutical products, are driving the expansion of the market. Additionally, local special circumstances and underlying macroeconomic factors are contributing to the positive growth trajectory of the Pharmacies market in Pakistan.

Customer preferences: Customers in Pakistan are increasingly seeking convenient and accessible healthcare services. Pharmacies provide a one-stop solution for various healthcare needs, including prescription medications, over-the-counter drugs, and health and wellness products. The ability to conveniently access these products and services in one location is highly valued by customers, as it saves them time and effort. Furthermore, customers appreciate the personalized advice and guidance that pharmacists can provide, ensuring the safe and effective use of medications.

Trends in the market: The Pharmacies market in Pakistan is witnessing a trend towards the expansion of chain pharmacies. These chains offer a wider range of products and services compared to independent pharmacies, attracting a larger customer base. Chain pharmacies also benefit from economies of scale, allowing them to offer competitive prices and discounts. This trend is driven by the increasing demand for pharmaceutical products, as well as the need for standardized healthcare services across different locations. Another trend in the market is the growing popularity of online pharmacies. With the advent of e-commerce platforms, customers can now conveniently order their medications and healthcare products online. This trend is particularly appealing to customers in remote areas who may have limited access to physical pharmacies. Online pharmacies also offer the convenience of home delivery, saving customers the hassle of visiting a physical store. However, it is important to note that regulatory frameworks and quality control measures need to be in place to ensure the safety and authenticity of online pharmaceutical products.

Local special circumstances: Pakistan has a large population, and the demand for healthcare services is increasing. The rising prevalence of chronic diseases, coupled with the aging population, has led to a greater need for pharmaceutical products and healthcare services. Pharmacies play a vital role in meeting this demand by providing essential medications and healthcare products to the population. Additionally, the government of Pakistan has implemented various initiatives to improve healthcare access and affordability, further driving the growth of the Pharmacies market.

Underlying macroeconomic factors: The economic growth and increasing disposable income in Pakistan are contributing to the development of the Pharmacies market. As people have more financial resources, they are willing to spend on healthcare and wellness products. Furthermore, the government's focus on healthcare infrastructure development and the promotion of generic medicines are creating a favorable environment for the growth of the Pharmacies market. The increasing investments in the pharmaceutical sector and the favorable regulatory environment are also attracting both domestic and international players to enter the market, further fueling its growth. In conclusion, the Pharmacies market in Pakistan is experiencing significant growth and development due to customer preferences for convenient and accessible healthcare services, increasing demand for pharmaceutical products, local special circumstances, and underlying macroeconomic factors. The expansion of chain pharmacies and the rise of online pharmacies are notable trends in the market. With the government's focus on improving healthcare access and affordability, the Pharmacies market in Pakistan is expected to continue its positive growth trajectory in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.

This report presents a comprehensive analysis and additional information on the Health market, in a PDF format.

The global online pharmacy sector was estimated at 32 billion U.S. dollars by the end of 2023. In the United States, forecasts indicate that this figure would reach approximately 5.7 billion, solidifying its position as one of the largest online pharmacy markets. However, China dominates the pharma e-commerce industry worldwide, generating nearly 8.5 billion dollars in revenue. With China at the forefront, it is no wonder digital pharmacies make up the fastest-growing segment in the Asian digital health market.