The popularity of restaurant delivery services in Benelux has been on the rise in recent years.
Customer preferences: Customers in Benelux have shown a growing preference for convenience and speed when it comes to food delivery. With busy lifestyles and increasing work pressures, many consumers prefer to order food online and have it delivered to their doorstep. In addition, the COVID-19 pandemic has accelerated the adoption of food delivery services as people are staying home more and avoiding crowded places.
Trends in the market: One trend that has emerged in the restaurant delivery market in Benelux is the increasing popularity of online food aggregators. These platforms allow customers to order food from a variety of restaurants through a single app or website. This has made it easier for consumers to discover new restaurants and try different types of cuisine. Another trend is the rise of contactless delivery, which has become more important during the pandemic. Delivery companies have implemented measures such as contactless payment and delivery to ensure the safety of both customers and delivery drivers.
Local special circumstances: The restaurant delivery market in Benelux is unique due to the region's diverse culinary landscape. Belgium, Netherlands, and Luxembourg have their own distinct food cultures, which has resulted in a wide variety of restaurants and cuisines available for delivery. Additionally, the region's high population density and urbanization has created a large market for food delivery services.
Underlying macroeconomic factors: The growth of the restaurant delivery market in Benelux can be attributed to several macroeconomic factors. The region has a high GDP per capita, which means that consumers have more disposable income to spend on food delivery. In addition, the rise of the gig economy has led to an increase in the number of delivery drivers, making it easier for delivery companies to expand their services. Finally, the COVID-19 pandemic has accelerated the adoption of food delivery services as people are staying home more and avoiding crowded places.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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