Retail Delivery - Guatemala

Guatemala

Highlights

The Reail Delivery market in Guatemala is expected to witness significant growth in the coming years.
By 2024, the projected revenue is estimated to reach US$210.90m.
This growth is further expected to continue at a Compound Annual Growth Rate (CAGR) of 10.40% from 2024 to 2029, resulting in a projected market volume of US$345.80m by 2029.
In terms of user base, the number of users in the Reail Delivery market is projected to reach 2.7m users by 2029.
This indicates a steady increase in user penetration, which is expected to be 10.2% in 2024 and is projected to reach 13.7% by 2029.
The average revenue per user (ARPU) is expected to amount to US$113.00 in Guatemala.
This metric provides insights into the revenue generated per user in the Reail Delivery market.
When compared globally, United States is projected to generate the highest revenue in the Reail Delivery market, with an estimated revenue of US$195.40bn in 2024.
This highlights the significant market potential United States.
Furthermore, United States is expected to have the highest user penetration rate in the Reail Delivery market, with a projected rate of 30.4%.
Overall, the Reail Delivery market in Guatemala is poised for growth, with increasing revenue, user base, and user penetration.
These trends reflect the evolving consumer behavior and the growing importance of the Reail Delivery market in the country.
Due to the lack of reliable infrastructure in Guatemala, e-commerce is gaining traction as a convenient and accessible retail delivery option for consumers.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

Guatemala, known for its rich culture and diverse landscapes, has been experiencing a surge in the Retail Delivery market in recent years. With the rise of e-commerce, the market has been evolving to meet the changing needs of customers.

Customer preferences: Customers in Guatemala are increasingly turning to online shopping due to its convenience and accessibility. This has led to a shift in the Retail Delivery market, with more companies investing in last-mile delivery services. Customers are also looking for faster delivery times and more flexible delivery options, such as same-day delivery and the ability to choose a specific delivery time slot.

Trends in the market: One of the major trends in the Retail Delivery market in Guatemala is the growth of on-demand delivery services. Companies are leveraging technology to provide faster and more efficient delivery services to customers. Another trend is the expansion of delivery services beyond traditional retail products. Delivery services for groceries, prepared meals, and pharmaceuticals are becoming increasingly popular in Guatemala.

Local special circumstances: Guatemala's geography and infrastructure pose unique challenges for the Retail Delivery market. The country's mountainous terrain and lack of developed roads make it difficult for companies to provide efficient and timely delivery services, especially in rural areas. Additionally, the country's high crime rates and security concerns can make it challenging for companies to ensure the safety of their delivery personnel and products.

Underlying macroeconomic factors: Guatemala's economy has been growing steadily in recent years, which has led to an increase in consumer spending. This has created opportunities for companies in the Retail Delivery market to expand their services and reach a larger customer base. Additionally, the country's young and tech-savvy population is driving the growth of e-commerce and online shopping. However, the country still faces challenges related to poverty and income inequality, which can impact the demand for delivery services among certain segments of the population.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.