Quick Commerce - Southern Asia

  • Southern Asia
  • The revenue forecast for the Quick Commerce market in Southern Asia is estimated to reach US$3,422.00m in 2024.
  • This projection indicates a significant annual growth rate (CAGR 2024-2029) of 24.24%, resulting in a market volume of US$10,130.00m by 2029.
  • Furthermore, it is expected that the number of users in this market will reach 65.6m users by 2029.
  • The user penetration rate, which measures the proportion of users in relation to the total population, is anticipated to be 1.5% in 2024 and is projected to increase to 3.3% by 2029.
  • The average revenue per user (ARPU) is expected to be US$119.60.
  • In terms of global comparison, China is expected to generate the highest revenue in the Quick Commerce market, reaching US$80,840.00m in 2024.
  • Additionally, China boasts the highest user penetration rate in this market, projected to be 21.4%.
  • In the bustling streets of India, Quick Commerce has revolutionized the way people shop, with on-demand delivery services catering to the country's fast-paced lifestyle.
 
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Analyst Opinion

Quick Commerce, also known as Q-Commerce, is a fast-growing market that is revolutionizing the e-commerce industry. As the demand for quick and efficient delivery services increases, the Q-Commerce market in Southern Asia is experiencing significant growth.

Customer preferences:
Customers in Southern Asia are increasingly looking for faster and more convenient delivery options. With the rise of e-commerce platforms, consumers are now able to shop online for a wide range of products, from groceries to electronics. However, with the convenience of online shopping comes the challenge of timely delivery. Customers are looking for faster delivery times and are willing to pay a premium for it.

Trends in the market:
The Q-Commerce market in Southern Asia is being driven by the rise of e-commerce platforms and the increasing demand for quick and efficient delivery services. Companies are investing heavily in logistics and technology to improve their delivery times and provide a seamless customer experience. One of the major trends in the market is the use of drones and autonomous vehicles to deliver packages. This technology allows for faster and more efficient deliveries, especially in congested urban areas.

Local special circumstances:
The Q-Commerce market in Southern Asia is unique due to the region's high population density and rapidly growing urban areas. This presents challenges for logistics companies as they navigate through heavy traffic and congested city centers. Additionally, the region's diverse geography, including islands and mountainous areas, presents additional challenges for delivery services.

Underlying macroeconomic factors:
The Q-Commerce market in Southern Asia is being driven by a number of underlying macroeconomic factors. The region's growing middle class and increasing disposable income are leading to a rise in consumer spending, particularly on e-commerce platforms. Additionally, the COVID-19 pandemic has accelerated the shift towards online shopping and increased demand for contactless delivery options. Finally, the region's improving infrastructure and technological advancements are enabling logistics companies to provide faster and more efficient delivery services. In conclusion, the Q-Commerce market in Southern Asia is experiencing significant growth due to the region's unique customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. As the e-commerce industry continues to grow, the Q-Commerce market is expected to play an increasingly important role in meeting the demands of consumers in Southern Asia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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