The Quick Commerce market in Canada has been rapidly developing over the past few years, with an increasing number of consumers opting for the convenience of on-demand delivery services for their daily needs.
Customer preferences: Canadian consumers are increasingly turning to on-demand delivery services for their daily needs, such as groceries, meals, and household essentials. This shift in consumer behavior can be attributed to the convenience and time-saving benefits of quick commerce, as well as the COVID-19 pandemic, which has led to a surge in demand for contactless delivery options.
Trends in the market: One of the key trends in the Quick Commerce market in Canada is the expansion of delivery services beyond urban areas. While on-demand delivery services were initially limited to major cities, companies are now expanding their reach to suburban and rural areas in order to tap into new markets and reach a wider customer base. Additionally, there has been a proliferation of niche delivery services catering to specific customer needs, such as eco-friendly deliveries or specialized meal delivery options.
Local special circumstances: The Canadian Quick Commerce market is unique in that it is heavily regulated, with strict rules governing the sale and delivery of alcohol and cannabis products. This has led to the emergence of specialized delivery services catering specifically to these markets, with companies navigating the complex regulatory landscape in order to provide customers with a seamless delivery experience.
Underlying macroeconomic factors: The growth of the Quick Commerce market in Canada can be attributed to a number of underlying macroeconomic factors, including the increasing adoption of smartphones and mobile technology, the rise of the gig economy, and the changing nature of work and employment. Additionally, the COVID-19 pandemic has accelerated the shift towards online shopping and on-demand delivery services, with many consumers opting for contactless delivery options in order to minimize their risk of exposure to the virus.Overall, the Quick Commerce market in Canada is poised for continued growth and development, with companies competing to provide customers with the most convenient, efficient, and reliable delivery services possible. As the market continues to evolve, it will be interesting to see how companies adapt to changing consumer preferences and regulatory frameworks in order to stay ahead of the curve.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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