Online Learning Platforms - CIS

  • CIS
  • Revenue in the Online Learning Platforms market is projected to reach US$275.40m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 17.97%, resulting in a projected market volume of US$629.20m by 2029.
  • In the Online Learning Platforms market, the number of users is expected to amount to 13.4m users by 2029.
  • User penetration will be 7.7% in 2024 and is expected to hit 9.5% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$24.90.
  • In global comparison, most revenue will be generated in China (US$40.60bn in 2024).
  • With a projected rate of 21.9%, the user penetration in the Online Learning Platforms market is highest in China.
 
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Analyst Opinion

The Online Learning Platforms market in CIS is experiencing significant growth and development.

Customer preferences:
Customers in CIS are increasingly turning to online learning platforms as a convenient and flexible way to acquire new skills and knowledge. Online learning platforms offer a wide range of courses and programs, allowing customers to choose the subjects that interest them and learn at their own pace. Additionally, the ability to access learning materials and resources from anywhere with an internet connection makes online learning platforms particularly appealing to customers in CIS, where access to education and training opportunities may be limited in certain regions.

Trends in the market:
One of the key trends in the Online Learning Platforms market in CIS is the increasing demand for language learning courses. With the growing importance of English as a global language, many customers in CIS are seeking to improve their language skills to enhance their career prospects and participate in the global economy. Online learning platforms offer a convenient and cost-effective way for customers to learn English and other foreign languages, with interactive lessons and personalized feedback. Another trend in the market is the rising popularity of professional development courses. As the job market becomes more competitive, customers in CIS are recognizing the need to continuously upgrade their skills and stay relevant in their fields. Online learning platforms offer a wide range of professional development courses, covering topics such as project management, digital marketing, and data analysis. These courses provide customers with the opportunity to acquire new skills and certifications that can enhance their career prospects.

Local special circumstances:
CIS is a diverse region with multiple countries, each with its own unique educational landscape and challenges. In some countries, access to quality education and training opportunities may be limited, particularly in rural areas. Online learning platforms provide a solution to this challenge by offering a wide range of courses and programs that can be accessed from anywhere with an internet connection. This is particularly beneficial for customers in CIS who may not have access to traditional educational institutions or may prefer the flexibility and convenience of online learning.

Underlying macroeconomic factors:
The development of the Online Learning Platforms market in CIS is also influenced by underlying macroeconomic factors. The region has been experiencing economic growth in recent years, which has led to an increase in disposable income and a growing middle class. As a result, customers in CIS have more financial resources to invest in education and personal development. Online learning platforms offer a cost-effective alternative to traditional educational institutions, making them an attractive option for customers looking to acquire new skills and knowledge. In conclusion, the Online Learning Platforms market in CIS is experiencing significant growth and development due to customer preferences for convenient and flexible learning options, trends such as the demand for language learning and professional development courses, local special circumstances such as limited access to quality education, and underlying macroeconomic factors such as economic growth and increased disposable income. As the market continues to evolve, online learning platforms are expected to play an increasingly important role in the education and personal development of customers in CIS.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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