The Casual Dating market in Suriname is experiencing significant growth and development due to changing customer preferences and the influence of global trends. Customer preferences in Suriname have shifted towards more casual and non-committal relationships, leading to an increased demand for casual dating platforms. This change can be attributed to several factors, including the rise of individualism and the desire for personal freedom and exploration. Surinamese people are increasingly valuing their independence and are seeking relationships that allow them to maintain their autonomy. Casual dating provides a platform for individuals to meet like-minded people and engage in casual relationships without the pressure of commitment. Trends in the global casual dating market have also influenced the development of the market in Suriname. The widespread use of smartphones and the internet has made it easier for people to connect with others and explore casual dating opportunities. The convenience and accessibility of online platforms have attracted a growing number of Surinamese individuals to engage in casual dating. Additionally, the normalization and acceptance of casual relationships in popular culture, both locally and globally, have contributed to the increasing popularity of casual dating in Suriname. Local special circumstances in Suriname have also played a role in the growth of the casual dating market. Suriname is a diverse country with a multicultural society, and this diversity is reflected in the preferences and dating habits of its population. The country's urban centers, such as Paramaribo, offer a vibrant social scene with a wide range of entertainment options, making it easier for individuals to meet and connect with potential casual partners. The relatively small population of Suriname also contributes to the growth of the casual dating market, as individuals have a limited pool of potential partners, leading them to turn to online platforms to expand their options. Underlying macroeconomic factors, such as economic growth and increasing disposable income, have also contributed to the development of the casual dating market in Suriname. As the economy of Suriname continues to grow, more individuals have the financial means to engage in leisure activities and explore casual relationships. This increased disposable income allows individuals to spend more on dating services and platforms, further fueling the growth of the casual dating market. In conclusion, the Casual Dating market in Suriname is experiencing significant growth and development due to changing customer preferences, global trends, local special circumstances, and underlying macroeconomic factors. The shift towards more casual and non-committal relationships, the influence of global casual dating trends, the diverse and vibrant social scene in Suriname, and the country's economic growth and increasing disposable income all contribute to the growth of the market.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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