Online Casinos - Georgia | Statista Market Forecast

Revenue in the Online Casinos market is projected to reach US$11.72m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 5.17%, resulting in a projected market volume of US$14.34m by 2028.
In the Online Casinos market, the number of users is expected to amount to 30.4k users by 2028.
User penetration will be 0.7% in 2024 and is expected to hit 0.8% by 2028.
The average revenue per user (ARPU) is expected to amount to US$397.50.
In global comparison, most revenue will be generated United States (US$7.64bn in 2024).
With a projected rate of 35.7%, the user penetration in the Online Casinos market is highest Canada.

Definition:

The online casinos market refers to the segment of the online gambling industry that offers a range of traditional casino games, such as blackjack, roulette, baccarat, and slot machines, that can be played over the internet. Online casinos provide customers with the opportunity to play these games from the comfort of their own homes or on the go through various devices, including computers, tablets, and smartphones.

Additional Information

Data includes revenue figures in Gross Gambling Revenue (GGR), which is the total amount of bets placed by customers minus the amount paid out in winnings, Users, average revenue per user (ARPU), user penetration rate, and a breakdown of the product shares of the total online casino market. User and revenue figures represent B2C services.

Online slot machines such as Starburst, Mega Moolah, and Gonzo's Quest
Online card games such as poker, blackjack, baccarat, and their variants
Online roulette games such as European, American, and French roulette

Offline or land-based casino establishments such as casinos and gaming halls
Skill-based games such as chess, backgammon, and Go
Betting on non-casino games such as sports, politics, and entertainment.

The Online Casinos market in Georgia is experiencing significant growth and development due to changing customer preferences, market trends, local special circumstances, and underlying macroeconomic factors.

Customer preferences: Customers in Georgia are increasingly turning to online casinos for their gambling needs. This shift in preference can be attributed to several factors. Firstly, online casinos offer convenience and accessibility, allowing customers to gamble from the comfort of their own homes. This is particularly appealing in a country like Georgia, where there may be limited physical casino options available. Additionally, online casinos often provide a wider range of games and betting options compared to traditional brick-and-mortar casinos, catering to a diverse range of customer preferences. The ability to play on mobile devices further enhances the convenience and appeal of online casinos.

Trends in the market: One of the key trends in the online casino market in Georgia is the increasing popularity of live dealer games. These games provide a more immersive and interactive gambling experience, as customers can interact with real dealers and other players in real-time. This trend is driven by advancements in technology and internet connectivity, making it possible to stream live casino games to players' devices. The demand for live dealer games is expected to continue growing as more customers seek a more authentic casino experience online. Another trend in the market is the rise of cryptocurrency gambling. Cryptocurrencies such as Bitcoin are gaining acceptance as a form of payment in online casinos, offering customers an alternative to traditional fiat currencies. This trend is driven by the growing popularity and adoption of cryptocurrencies globally, as well as the advantages they offer in terms of security, anonymity, and faster transactions. In Georgia, where there may be limited access to traditional banking services, cryptocurrency gambling provides an attractive option for customers.

Local special circumstances: Georgia has a relatively liberal approach to gambling regulations compared to some other countries. The government has implemented measures to regulate and license online casinos, providing a legal framework for operators to offer their services. This favorable regulatory environment has encouraged the growth of the online casino market in Georgia. Additionally, the country's strategic location at the crossroads of Europe and Asia makes it an attractive market for international online casino operators looking to expand their presence in the region.

Underlying macroeconomic factors: The economic growth and increasing disposable income in Georgia have contributed to the development of the online casino market. As the economy continues to grow, more people have the financial means to engage in leisure activities such as gambling. Additionally, the tourism industry in Georgia has been flourishing in recent years, attracting a growing number of international visitors. This influx of tourists presents an opportunity for the online casino market to expand its customer base. In conclusion, the Online Casinos market in Georgia is experiencing growth and development due to changing customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The convenience and accessibility of online casinos, the popularity of live dealer games, the rise of cryptocurrency gambling, favorable regulatory environment, and economic growth in the country are all contributing to the expansion of the market. As these factors continue to evolve, the online casino market in Georgia is expected to further thrive in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies, and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, the urban population, the usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

This report presents a comprehensive analysis and additional information on the Digital market, in a PDF format.

As an industry seemingly built on chance, the odds of the global casino sector growing in the coming years appear a safe bet. Thanks to the ongoing legalization of gambling-related activities in many parts of the world, licensed casinos have expanded to new markets and generated record-breaking revenue figures. While the market size of the casino and online gambling industry suffered heavily during the coronavirus (COVID-19) pandemic, falling by nearly 100 billion U.S. dollars in 2020, the recovery has been steady. As of 2024, the industry’s market size totaled over billion U.S. dollars. At the center of this growth has been leading casino companies such as MGM Resorts, which alone generated 16.16 billion U.S. dollars in revenue in 2023. Online enterprises specializing in sports betting have also carved out significant chunks of the market share, with Fanduel and DraftKings both ranking as two of the most valuable gambling brands globally in 2024.